POV: Where Is The New Growth For Restaurants? Your 6-Step Strategy
Strativity
APRIL 27, 2023
From the pandemic then straight into inflation, rising interest rates, and softening consumer spending, Material’s view is: The restaurant category may never normalize. The go-go days Prior to 2019, consumers were experiencing a massive boom in restaurant choice. Brands CEO David Gibbs noted, “2022 was a landmark year for Yum!
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