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Is The Way We Are Going About Customer Acquisition and Retention Dead Wrong?

Maz Iqbal

Filed under: CRM , Customer Engagement , Customer Experience , Customer Philosophy , Customer Service , Social Tagged: CRM , customer acquisiton , customer conversations , customer experience , customer relationships , customer retention , customer-centric , human to human.

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What Does The Doublespeak of Customer Love Disguise?

Maz Iqbal

Looking beyond the doublespeak of customer-centricity, customer engagement, customer love to see what is truly there.