CRM, Customer Insights and Customer Philosophy

Dialogue on CRM, Customer Experience, and Customer-Centricity

Maz Iqbal

MARCH 18, 2018

On CX – voice of the customer, journey mapping etc. In the name of customer-centricity – whatever that means. Colleague: Which big company, as in the kind of company … Continue reading "Dialogue on CRM, Customer Experience, and Customer-Centricity". Yet, there is little to show for it.

Customer Centricity

Customer Centricity CRM Customer Journeys Customer Experience

Customer / Leadership: What Is The Access To Cultivating Greatness?

Maz Iqbal

DECEMBER 30, 2014

Or the customer journey mapping? What about your investments in CRM systems and other technologies (e.g. IVR) have they taken you to the heights of sales effectiveness and/or customer service delight? Let’s not forget the VoC feedback- has that unlocked the door to customer loyalty riches?

Leadership

Leadership Customer Philosophy Customer Journeys CRM

Customer Experience Update

Dialogue on CRM, Customer Experience, and Customer-Centricity

Customer / Leadership: What Is The Access To Cultivating Greatness?

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