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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

While the article focuses on retail (especially e-commerce), anyone from any type of company (B2B and B2C) that has “VIP customers” will want to read this article. I came up with the concept of “Micro Data,” which is about very personalized information about a smaller set of customers. Connect with Shep on LinkedIn.