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Creating the ultimate fan experience in a $1.5 billion stadium: Tips from the Atlanta Falcons and Atlanta United FC

Alida

AMB Sports & Entertainment (owner of Atlanta Falcons, Atlanta United FC and Mercedes-Benz Stadium) knows that the experience in the new stadium needs to match the building’s beauty and grandeur. Owner Arthur Blank has instilled a culture of fan-centricity, mandating everyone in the organization to deliver a superb experience.

Sports 90
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NetBase Quid World Tour: Charlotte, Dallas & Austin

NetBase

Nicki Zink , Director, Insights and Digital Intelligence, Purple Strategies and Nicholas Love , Digital Engagement Strategy Director, G&S Communications joined us to share how they are using consumer, market, and social media analytics to drive intelligence and insights from their audiences to make smarter, more strategic decisions.