7 Effective Ways to Collect Customer Feedback through Social Media

GetFeedback

But one sometimes overlooked method of collecting feedback is by meeting your customers where they are— distributing surveys through social media. . Why social media is a gold mine of customer feedback. billion people use social media. . Social monitoring.

The Social Media Customer Service Opportunity

NICE inContact

Naturally, I did what many of my fellow millennials would do and took my issue to social media. Apparently their social media was as backed up as their contact center. Social networks like Facebook and Twitter can no longer be given the diminutive title of “Fad”.

121 Amazing Social Media Statistics and Facts

Brandwatch CX

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics.

Social Media Influencers and Your Customer Experience

Michelli Experience

Thanks to social media, many brands have softened their traditional media buys and have focused instead on influencing purchasers through a variety of strategies. The rise of social media influencers is well-chronicled. Favoring Social Media Influencers.

You Need a Jointly Owned Social Media Customer Service Strategy ASAP – Here’s Why

Comm100

Once you decide to engage in social media customer service, the next step is coming up with an effective strategy for implementing it. You know the “what” and they “why” of social media support, but who within your company should be the one to own this new platform?

9 Unmissable Reasons Why You Need to Care about Social Media Customer Service

Comm100

With the fame came a wave of social media engagement. New customers and fans of the show posted comments and reviews of Amy’s Baking Company to social media channels like Facebook, Yelp, Twitter, and Reddit. How can social media customer service help?

Social Media Influencer DISqualifications

NetBase

We’ve talked about avoiding Influencers Whose Business Is Influence and we’ve covered How to Develop Collaborative Social Media Influencer Opportunities , and now this piece explores the disqualifications that can throw everything into disarray – lots of warnings to heed here!

Data Snapshot: Social Media Benchmark, 2015

Experience Matters

We just published a Temkin Group data snapshot, Social Media Benchmark, 2015. This is our annual analysis of how consumers use different social media sites on computers as well as on mobile phones (see last year’s data snapshot ).

Don’t Try This at Work: 15 Social Media Mistakes and Bad Customer Service Examples to Avoid at All Costs

Comm100

Although social media isn’t quite as mythicized as it was in its youth, companies that haven’t already done so are flocking to sign up for this golden communication and marketing opportunity. Have one social media account per social media platform with shared ownership.

Unreliable Customer Experience = No Social Media Love

Customer Bliss

Ever since social media became a force, the idea of ‘social media love’ — getting positive feedback from clients and customers and fans, essentially — has been something that many brands aim for in the social space.

6 Social Media Marketing Ideas for Healthcare

ReviewTrackers

Social Media Marketing for Healthcare. Social media marketing can help healthcare organizations and marketers engage with patients, promote new relationships, and improve the reputation and credibility of doctors. Social Media Marketing Ideas for Healthcare.

Why CEOs should have a presence on social media

Helen Dewdney

What company CEOs are on social media? Most CEOs aren’t on social media. But at a time when social media plays such a huge part in many people’s lives this can be very short sighted. Download the Tesco & The Complaining Cow case study.

Developing Social Media Influencer Opportunities

NetBase

Social intelligence gives brands access to the true voice of the consumer – what interests and motivates them. And then it involves looking at those conversations through the social stream and making sure there’s an engaged audience around the topics we’re seeing.

Social Media Week NYC Recap

NetBase

It’s always great fun to head to New York to participate in Social Media Week – especially when we’ve got a panel of social marketing superstars like we had this year. Changes in which social channels are popular was an observation of Jenna’s. Social Analytics

3 Case Studies in Successful Social Media Customer Engagement

Win the Customer

Social media has become a major tool for marketers. But even though most small businesses use social media, it doesn’t mean they’re using it effectively. For instance, only 45 percent of marketers think their Facebook strategy is effective, reports Social Media Examiner.

Is Customer Service Getting Better or Worse? The Unexpected Gift of Social Media

Michelli Experience

be able to complain about any service breakdowns across my social media platforms or business review sites – such that the company would attempt to resolve my problem in a way that averts reputational damage across my network – ONE OF THE UNEXPECTED GIFTS 0F SOCIAL MEDIA. In the not so distant past, I wrote an article that was picked up by a number of media outlets titled The Power of “Old School” Service: Four Reasons Your Business Should Bring It Back.

Best Ways to Utilize Social Media for Consumer Surveys

ProProfs Chat

Social media has quickly grown up to become the best tool to gain a clearer picture of what consumers want. Once you see the benefits of social media and create a plan of action, customer surveys become more effective and insightful. Use Social Media to Cast A Wider Net.

How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Dan Gingiss started the Social Customer Care Track and interest has grown exponentially. Social Media Changes Customer Service.

Is Customer Service Getting Better or Worse? The Unexpected Gift of Social Media

Michelli Experience

be able to complain about any service breakdowns across my social media platforms or business review sites – such that the company would attempt to resolve my problem in a way that averts reputational damage across my network – ONE OF THE UNEXPECTED GIFTS 0F SOCIAL MEDIA. In the not so distant past, I wrote an article that was picked up by a number of media outlets titled The Power of “Old School” Service: Four Reasons Your Business Should Bring It Back.

9 Effective Tips for Customer Service on Social Media

Comm100

The advent of social media has had a huge impact on the customer service industry. Here are nine tips on how to offer the most effective customer service on social media. Train Support Teams and Delegate Social Channels.

How GM Uses Social Media to Listen and Engage Customers

Natalie Petouhof

Tweet Having worked for GM years ago and lived in Detroit, the motor capital, it was really interesting to see how GM is using social media to listen and engage customers – in marketing as well as customer service.

The social media dilemma: how to get the most dangerous customer service channel right

NewVoiceMedia

Social media: a platform that allows consumers to say anything they like about a brand – and broadcast that message to the world. When you think about it, it’s not surprising that many businesses consider social media to be one of the dangerous communication channels.

Converting Survey Respondents to Social Media Advocates

MaritzCX

Let’s wrap up our series of posts about our 2013 Online Review Study. If you haven’t been following along, here are three white papers on the topic. Part One – Should you believe everything you read on online ratings and review sites?

Converting Survey Respondents to Social Media Advocates

MaritzCX

Let’s wrap up our series of posts about our 2013 Online Review Study. If you haven’t been following along, here are three white papers on the topic. Part One – Should you believe everything you read on online ratings and review sites?

Converting Survey Respondents to Social Media Advocates

MaritzCX

Let’s wrap up our series of posts about our 2013 Online Review Study. If you haven’t been following along, here are three white papers on the topic. Part One – Should you believe everything you read on online ratings and review sites?

Maximize web content for social media customer service

Magellan Solutions

Any business worth its salt will have some degree of social media presence. The ubiquity of social media and the role it plays in the day-to-day lives of customers make it a powerful tool for social media customer service. Monitor social media activity.

What is social media marketing? The Beginner’s Guide!

SurveySparrow

The average social media usage by a person is 136 minutes each day. billion users on different social media sites. You have to be in an unheard-of industry if you say that none of your potential customers are in any social media site.

Is social media a boon or a curse for customer experience?

Customer Guru

Of the many modes available, social media is proving to be the best for providing exceptional customer experience. What is Social Media? Social media is a computer-based technology that enables users to share views or information and allows them to build a virtual network.

Guest Post: Why Businesses Can’t Strive Without Social Media

Natalie Petouhof

However, the increasing popularity of social media networks has changed the trend. Almost all the businesses nowadays prefer to use social media networks in order to engage with their marketing campaigns. The benefits delivered by social media marketing have contributed a lot towards the above mentioned fact. Social media marketing goes hand in hand with social media optimization.

Differences Between Social Media Monitoring and Listening

Lithium

How well does your business leverage social media to provide a great customer service experience? A Smart Insights study found that 80% of companies believe they deliver exceptional customer service on social media, yet only 8% of customers seemed to agree.

Differences Between Social Media Monitoring and Listening

Lithium

How well does your business leverage social media to provide a great customer service experience? A Smart Insights study found that 80% of companies believe they deliver exceptional customer service on social media, yet only 8% of customers seemed to agree.

Differences Between Social Media Monitoring and Listening

Lithium

How well does your business leverage social media to provide a great customer service experience? A Smart Insights study found that 80% of companies believe they deliver exceptional customer service on social media, yet only 8% of customers seemed to agree.

7 Social Media Marketing Strategies to Drive Results

ReviewTrackers

You have already planted your business flags on popular social media properties. Now, it’s time to grow your social media presence, drive engagement, and get real results that can impact your bottom line. 7 Social Media Marketing Strategies to Drive Results .

Social Media as a Service Channel: Are You Making These 3 Common Mistakes?

StellaService

Social media is part of your service channel mix, whether you like it or not. Granted, social represents a small percentage of your customer interactions. But among all your channels, social is the most visible. Done right, service via social is a big win for brands.

Social Media Customer Service: Are You Making These 3 Common Mistakes?

StellaService

Social media customer service is part of your channel mix, whether you like it or not. Granted, social media customer service represents a small percentage of your customer interactions. But among all your channels, social is the most visible. Let’s face it.

The Social Media Marketing Guide to Working With UK Influencers

NetBase

Social media marketing comes in many shapes and sizes, and regardless of which path you pursue, understanding the impact your efforts have on your target audience is mandatory – or at least it should be! Social sentiment is key to sorting this out, as it won’t always be obvious.

4 Great Examples of Social Media as an Effective Customer Service Tool

transcosmos Information Systems

The increasing popularity of social media has given businesses a great opportunity to reach their customers where they’re at in real time. Today, social media plays an important role in the customer service industry.

How would you Rate your Social Media Customer Service?

Ann Michaels and Associates

Why is it that negative comments on social media always generate more interest than positive ones? Social media has become a customer service venue for your customers. A study from Harvard Business Review asked that question and their findings were fascinating.

6 companies who provide the best experience on social media (and why)

Qualtrics

In an age when many consumers grew up using smart phones and social media, it is becoming increasingly important to use social media in your customer experience efforts. To provide a great customer experience, you must respond quickly on social media.

Can Social Media Help in Retaining Your Customers?

LiveChat

According to a Harvard Business Review study titled, “ The New Science of Customer Emotions: ”. In recent years, several marketers are increasing grasping the opportunity offered by social media to enhance their customer experience. Social media drives customer retention.