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Forrester Report on the State of Customer Analytics 2018

CloudCherry

Key Takeaways from Forrester Report on the State of Customer Analytics. The findings of the 2018 Forrester Report on the State of Customer Analytics are based on an online survey in which 144 North American analytics and measurement pros , from a broad set of industries, took part. Data Challenges that persist.

Analytics 256
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Unlocking the Power of Healthcare Contact Centers: Enhancing Patient Care in the Digital Age

InMoment XI

By harnessing unstructured data across every touchpoint of the customer journey, they extract invaluable insights to drive the most informed and strategic decisions. Look for software that offers robust reporting tools and customizable dashboards.

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The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)

Experience Investigators by 360Connext

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. It’s easy to focus so much on gathering data or finding the perfect metric… we end up spending more time measuring than actually executing our ideas. And while metrics are great for measurement, it’s important to see these for what they are.

Metrics 270
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How to Create the Most Comprehensive Customer Satisfaction Report

Kustomer

While asking customers about their preferences and behaviors may seem relatively simple, many companies don’t know how to truly optimize the customer satisfaction reporting process to learn the most actionable information about their customers. Key Components of a Customer Satisfaction Report. Customer Satisfaction vs. CSAT.

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How Prepared Are Financial Firms Feeling for Consumer Duty?

InMoment XI

The poll and the subsequent discussion revealed the significant industry-wide adoption of integrating diverse data sources (other than traditional surveys) into Marketing Intelligence (MI), with the third poll showing that 81% had integrated different data sources into their reporting.

Consumers 492
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The Complete Retail Customer Experience Guide

InMoment XI

At its core, the retail customer experience encompasses every touchpoint a customer has with a brand, from the first interaction to post-purchase engagement. Clearly communicate your website’s security measures, use secure payment gateways, and provide transparent information about shipping costs and return policies.

Retail 260
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CSAT vs NPS: Understanding the Variances in Feedback Measurement

SurveySparrow

This stat shows us the importance of measuring customer experience. In this blog, we will look into the different aspects of CSAT and NPS in terms of meaning, elements, measurement, assessment, and all you need to know about the two. CSAT measures satisfaction by asking, “How satisfied are you with [product/service/interaction]?”

NPS 52