NetBase

APRIL 14, 2020

People are talking about travel – and it’s not all about boycotts or travel bans, which of course makes for salacious news in and of itself. People Love to Travel. It seems the travel industry is in the news constantly these days, as consumers dispute everything from airline fees to cruise ship nightmares.

Travel 81

Travel Airlines Social Media Consumers 81

AWS Machine Learning

OCTOBER 27, 2023

Enterprises are using generative AI specifically to power their marketing efforts through emails, push notifications, and other outbound communication channels. Gartner predicts that “by 2025, 30% of outbound marketing messages from large organizations will be synthetically generated.” Grab the popcorn because you’re in for a treat!

Marketing 89

Marketing Travel e-support Entertainment 89

NetBase

JUNE 11, 2020

Travel will look very different in the coming months and Easyjet is taking a proactive approach to getting out ahead of these changes. They seek to accommodate even the youngest of travelers by offering comic book inspired face coverings to make wearing masks a little less intimidating. The New Face of Travel. Let’s take a look!

Travel 60

Travel Airlines Consumers Hotels 60

Experience Investigators by 360Connext

MARCH 26, 2015

I’ve been traveling a lot in the month of March. I’ve been thinking about what it means to be a business traveler (who happens to be a woman) on the road. But I enjoyed some little touches and thought I’d praise those companies who thought about the experiences enough to make my travels a little more enjoyable.

Travel 110

Travel Hotels Guest Experience Airlines 110

InMoment XI

NOVEMBER 16, 2023

The workshop gathered professionals from diverse sectors such as retail, travel, services, grocery, and healthcare. The business – what you say you do (the expectations being set / how this is marketed), and where the budget should be spent? What measures can be taken to prevent loss prevention?

Healthcare 596

Healthcare Culture Travel ROI 596

InMoment XI

JUNE 7, 2022

A data-driven voice of customer program that can help win contracts and build airports that better serve stakeholders and travelers alike More meaningful and accessible analysis of social data via the platform’s intuitive functionality. And to top it all off? You can read Gensler’s full story here.

Company 492

Company Social Media Return on Investment Travel 492

NetBase

APRIL 3, 2020

Capturing the social voice of the traveler during Covid-19 is not a simple task, as it requires expert filtering to boil down the data to actual, and inevitably actionable proof points. And to begin to sort this out, brands need a way to harness insight to answer questions around what travelers are saying.

Travel 70

Travel Comparison Hospitality Social Media 70

InMoment XI

NOVEMBER 23, 2022

For example, if you were to interview 50 travelers about their air-travel experience, then your sample size would be 50. Determining your sample size is the first step in any market research project.

Travel 260

Travel Study Airlines Survey 260

C3Centricity

APRIL 17, 2019

Some say California is the centre of internet marketing; the San Francisco area for technology and San Diego for marketing. The conference that changed many of my views on modern marketing was one about how business people, not just marketers, can break through our self-limiting behaviours.

Marketing 198

Marketing Technology Customer Centricity Conference 198

Oracle

MARCH 18, 2021

Among the hardest hit of all pandemic-affected economies, the travel industry continues to endure unimaginable financial losses. billion individuals to travel abroad. Travel loyalty reimagined. Travel loyalty programs matter to consumers, and so do their responses to the pandemic. Let’s face it.

Loyalty Programs 62

Loyalty Programs Travel Loyalty Brands 62

ModSquad

MARCH 8, 2022

Sometimes clients are simply best served by utilizing Mods who are located in-market (in a client-designated region), working remotely with stringent security protocols. In-Market CX Is In Demand, Across All Industries. They’ll often look for in-market support from gaming enthusiasts who play the same games as the client’s customers.

Marketing 98

Marketing Tourism Culture Travel 98

Helen Dewdney

JANUARY 29, 2020

An outbreak of a new coronavirus is affecting travel to and from China. Here is some advice on how this may impact on your trip and on your travel insurance. The FCO has advised against all travel to Hubei Province and advises British people there to leave if they are able to do so. Coronavirus and gaining refunds.

Travel 66

Travel Insurance Airlines Report 66

NetBase

APRIL 17, 2019

Whether traveling by plane, train or cruise ship, there are purchase drivers specific to certain segments of consumers, and some that are common to all, by category! And for good reason – those travelers, in broad categories, are having lots of conversations about travel online, and expressing pretty intense emotion around it as well.

Travel 52

Travel Airlines B2C Groups 52

Magellan Solutions

SEPTEMBER 3, 2021

Becoming a digital nomad and working remotely while traveling is a dream come true. . Which is why we thought of putting together a guide with the help of our travel-savvy agents to help you understand this lifestyle before getting into it yourself. What do you need to look out for before traveling? Types of Remote Work.

Travel 40

Travel Video Government Training 40

QuestionPro Audience

MAY 4, 2018

Market research is the fuel that propels products, services, and even ideas. In fact, market research might even be more important than the fuel metaphor, since crashing a campaign or initiative is more severe than sputtering at the gate. Email marketing platforms can cost close to nothing for reaching audiences.

Brands 191

Brands Marketing Social Media Survey 191

NetBase

JULY 3, 2020

Will 4th of July marketing fizzle out this year? In 2019, 47+ million Americans traveled over 50 miles to celebrate with family and friends. billion on Fourth of July food while 47+ million traveled over 50 miles to celebrate the holiday. And this is where consumer and market intelligence can offer insight. Pool parties.

Brands 95

Brands Marketing Travel Advertising 95

Joe Rawlinson

NOVEMBER 1, 2021

No one can deny the fact that marketing is essential when you want to promote your products or services. Companies can take different approaches to reach targeted customers using a variety of marketing strategies. Implementing an effective marketing strategy can help you boost your sales. Cause Marketing.

Marketing 78

Marketing Social Media Ecommerce Hotels 78

Maru Group

MAY 28, 2019

The online travel landscape is changing. Travel brands, particularly online hotel agents such as Booking.com and Hotels.com, are coming under increasing scrutiny for so-called ‘high-pressure’ selling tactics. Results taken from the Travel Digital Customer Experience Benchmark report 2019. The importance of reviews. Make it real.

Travel 40

Travel Hotels Comparison Customer Journeys 40

Maru Group

MAY 28, 2019

The online travel landscape is changing. Travel brands, particularly online hotel agents such as Booking.com and Hotels.com, are coming under increasing scrutiny for so-called ‘high-pressure’ selling tactics. Results taken from the Travel Digital Customer Experience Benchmark report 2019. The importance of reviews. Make it real.

Travel 40

Travel Hotels Comparison Customer Journeys 40

2020 Research

JUNE 23, 2023

The world of business and market research in emerging markets is filled with countless opportunities and challenges. This is the essence of an emerging market—a nation poised to join the global economy. Ensuring credible and reliable data is the cornerstone of successful market research in these dynamic environments.

Marketing 52

Marketing Transportation Culture Travel 52

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

CSM Magazine

SEPTEMBER 12, 2023

The company also welcomes Dan Mitzner as its new Chief Marketing Officer (CMO), adding his expertise and strategic vision to drive Zenarate’s growth further. Zenarate serves a growing global customer base within the financial services, insurance, healthcare, telecommunications, technology, retail, and travel industries.

Training 59

Training Telecommunications Marketing Contact Center 59

Customer Bliss

AUGUST 15, 2017

She leads an international team across Europe which is responsible for the development and implementation of the CX Roadmap across various markets and functions. In addition to her law degree she also has a postgraduate degree in business administration (focus on marketing). This past year, it was 800+.

Travel 204

Travel Industry Hotels Customer Journeys 204

Maru Group

MAY 28, 2019

The online travel landscape is changing. Travel brands, particularly online hotel agents such as Booking.com and Hotels.com, are coming under increasing scrutiny for so-called ‘high-pressure’ selling tactics. Results taken from the Travel Digital Customer Experience Benchmark report 2019. The importance of reviews. Make it real.

Travel 40

Travel Hotels Comparison Customer Journeys 40

Qualtrics

OCTOBER 27, 2021

Fewer people were traveling, including for business purposes. But as we continue to navigate work-life as the COVID-19 vaccine becomes more prevalent, one part of how we work is on the rise: business travelers are getting back to travel. Nearly 3 in 4 (72%) feel at least somewhat safe traveling for business.

Travel 49

Travel Study Policies Groups 49

Beyond Philosophy

MARCH 20, 2020

For example, you can use this method to increase your chances of winning a running race or packing appropriately for travel. However, if you were a third grocery store trying to enter the market, you would have a bit of a problem. There is no point in marketing to a group of people that are never going to buy your services.

Tools 171

Tools Marketing Consulting Social Media 171

Forrester's Customer Insights

SEPTEMBER 13, 2021

It's impossible to know what the future holds for marketing campaigns in development. But you can audit your progress and course-correct when needed.

Travel 49

Travel Marketing B2B Course 49

Eptica

APRIL 18, 2018

Date: Wednesday, April 18, 2018 How good is the digital customer experience from travel brands? Online aggregators and platforms such as Airbnb are intensifying competition and there are even rumors that Amazon is likely to enter the market in the near future. Published on: April 18, 2018.

Travel 49

Travel Brands Airlines Customer Experience 49

Bold360

APRIL 27, 2017

Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights. Many businesses in the travel industry have tried out loyalty schemes and reward programs with varied success. engender loyalty!

Tourism 56

Tourism Travel Customer Service e-support 56

Up Your Service

MAY 3, 2017

This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. By David Harrington. The rise of white-glove customer service.

Hospitality 74

Hospitality Travel Industry Brands 74

Grade.us

AUGUST 27, 2019

Are the hospitality and travel industries beholden to hospitality reviews? There are plenty of companies in the hospitality and travel industry that don't have a strong review portfolio. Your marketing. Customers expect you to be present everywhere: Present via travel aggregators like Booking.com. Are they though?

Hospitality 30

Hospitality Travel Industry Hotels 30

ECXO

APRIL 18, 2024

The session will be hosted by the charming Sylvia Lohr Principal Product Marketing Manager at Microsoft and a key ambassador for the ECXO. People, travel, music lover, and rugby-addicted because life is oval. Hosted by: Sylvia Lohr , Principal Product Marketing Manager at Microsoft.

Insurance 111

Insurance Consulting Travel B2B 111

Kayako

JULY 30, 2018

Content Marketing Ideas for Incredible Customer Experiences. Customer voice: Creating content through dynamic customer feedback and their perspective is the fastest way to successful content marketing. So, how do you talk to customers if you are a content marketer? . Where Do You Start? However, it’s not that easy!

Marketing 125

Marketing Customer Experience Net Promoter Score Customer Voice 125

SurveySensum

JANUARY 18, 2024

Imagine this: you’re a business owner eagerly waiting for your latest marketing campaign to take off. Effective marketing is all about reaching your audience where they are and engaging them with timely, relevant messages. This is where SMS automation comes in as a powerful tool to enhance your marketing efforts.

Marketing 52

Marketing Fashion Customer Journeys Return on Investment 52

Optimove

AUGUST 15, 2023

Today, most marketers have at least considered QR code marketing as part of their campaign arsenal. If you’re a mobile-first brand, QR code marketing will go a long way to increasing engagement, cultivating loyalty, and driving growth … let’s explore. How to use QR Codes across your marketing channels Suitably inspired?

Brands 52

Brands Marketing Advertising Video 52

SurveySensum

JUNE 13, 2021

These strategies are bolstered with specific marketing and customer experience tactics that will drive loyalty and revenue growth. . Here are some such marketing strategies to expand your CX strategy. Right from cabs for long-distance travel to ready-to-eat food, customers expect everything to be delivered in real-time.

Strategy 111

Strategy Marketing Social Media Chatbots 111

ModSquad

MARCH 8, 2022

Sometimes clients are simply best served by utilizing Mods who are located in-market (in a client-designated region), working remotely with stringent security protocols. In-Market CX Is In Demand, Across All Industries. They’ll often look for in-market support from gaming enthusiasts who play the same games as the client’s customers.

Marketing 52

Marketing Tourism Culture Travel 52