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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Other initiatives from big brands, such as Orange, were quite simple, but very effective mixes of online and offline engagement that drove huge increases in NPS. improvement in sales.

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Guest Post: Ways to Improve the SaaS Customer Experience

ShepHyken

Features that are promised but never delivered may indicate sales, marketing, and customer experience silos that need to be addressed. NPS: NPS measures how likely a customer is to refer your items to a friend. Whether you are a small start-up or an enterprise SaaS firm, your users may suffer when your teams are not aligned.

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Customer Satisfaction Questionnaires—Top Benefits of Using Them

GetFeedback

According to CMO Magazine customer spend grows alongside trust , after building the relationship. So, while it’s great to hear what customers are saying and feeling for reasons outside of financial benefit, keeping your customers in the loop can generate additional revenue outside of your traditional sales cycle.

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The Power of Customer-Centric Solutions

Horizon CX

As CX professionals, we are largely compelled to align with our respective organization’s sales and marketing functions and for good reason—they are generally the ones carrying out the strategy and business goals established by leadership and guiding the rest of the organization forward. It’s simply a matter of form.

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5 Crucial Customer Satisfaction Metrics

Survicate

NPS stands for an index that ranges from -100 to 100 reflecting the willingness of clients to recommend a particular service or product further. Example of NPS question: On a scale from 0 to 10, how probable it is that you would recommend our service to a friend? Why measure NPS? Net Promoter Score®. Sign up for our newsletter.

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Product positioning: 5 straightforward tips for improving your strategy

delighted

Having this understanding can lead to better messaging, more effective marketing and advertising campaigns, and ultimately, more sales and revenue. You can also use Net Promoter Score (NPS) tools to better understand customer loyalty – and your capacity to get referrals. Determine your product’s positioning statement.

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Elevate Your Call Center’s Performance with Speech Analytics

Talkdesk

This post was originally written by Emily Blazensky , Director of Marketing at VoiceBase, for Opentalk Magazine. . New developments in speech recognition and transcription technologies enable contact centers to seamlessly conduct keyword spotting, automatic NPS (Net Promoter Score) and deep analysis of recorded customer conversations.