Loyalty Programs Magazine Rewards Programs Sales 
Currency Alliance
JUNE 16, 2020
For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Hybrid points programs. A disloyal generation?
CSM Magazine
AUGUST 21, 2023
Customer engagement has become one of the most critical success factors for retailers looking to drive sales, loyalty, and overall business growth. By understanding your customers’ preferences and behavior, you can build stronger relationships and increase their loyalty to your brand.
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CSM Magazine
JANUARY 20, 2021
The best advice to create long-term brand loyalists is to craft a strategy that incorporates a multi-pronged approach that focuses on customer service, create a brand story, add a loyalty “rewards” program, and engage fans on social media. 3. Add A Loyalty “Rewards” Program. 2. Create Your Brand Story.
CSM Magazine
AUGUST 26, 2019
Some other benefits are also added such as one-click delivery, wish lists, gift-wrapping, and a loyalty program called Amazon Prime. It should also include expected factors like easy return policies, fast shipping, and reward programs. Another example is how Amazon solves issues of poor product choice and slower shipping.
Currency Alliance
JUNE 11, 2019
Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Compounded in Europe by the slashing of interchange fees, banks have been left with reduced margins from which to carve out rewards value[v].
CSM Magazine
MAY 24, 2021
Improve Your Loyalty Program. Maybe it’s time you reinvent your loyalty program so you can reward your customers more. Come up with exciting and rewarding offers that your customers can’t easily resist. Early access to sales and promotions. Point-based rewards programs.
Currency Alliance
JUNE 19, 2019
This was my second year on the judging panel at the Loyalty Magazine Awards. Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs.
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