CSM Magazine

SEPTEMBER 8, 2023

As of 2022, global e-commerce sales surpassed $5.7 In this rapidly evolving landscape, businesses must adopt advanced and innovative strategies to not only capture the attention of customers but also foster enduring loyalty. Gamified Loyalty Programs The world loves games, and e-commerce is no exception.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

Oracle

NOVEMBER 5, 2018

Hear success stories from peers in your industry that are using Oracle CX Cloud to differentiate, innovate, and drive meaningful business results. Agenda includes: Inspirational Keynote: “Create Tomorrow, Today” : Igor Beuker , speaker and publicist on emerging trends in marketing, media, and innovation. Kitty Koelemeijer.

Customer Experience 40

Customer Experience Hotels B2B Innovation 40

CSM Magazine

MARCH 19, 2021

IRI , a global leader in innovative solutions and services for consumer, retail and media companies, today announced that it has acquired Intelligent Shopper Solutions (ISS). In addition to the acquisition of ISS, IRI has entered into an innovation and marketing partnership with Kognitiv.

Retail 52

Retail Consumers Loyalty B2B 52

C Space

JULY 21, 2020

Motorway.co.uk , another used car marketplace, said it had enjoyed record sales of as much as £1.6m a day since it restarted sales with socially distanced collections in early May, almost a third higher than its previous peak just before the UK’s lockdown. Innovation is a hallmark,” said Chris Brandt, the company’s CMO.

Brands 52

Brands Transportation Sales Innovation 52

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

JUNE 11, 2019

The smart ones kept a loyalty strategy even if they eliminated the points, but some foolishly acted as though their rewards program was their loyalty strategy – and threw the baby out with the bath water. To be perfectly clear, this does not mean that any bank should cease to innovate around consumer-facing UX.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

ProProfs Chat

JUNE 30, 2020

Create better customer loyalty programs. Jill Griffin created a buzz after releasing the book Customer Loyalty: How to Earn, How to Keep it. It was featured in famous magazines and papers like Industry Week, Entrepreneur, Dallas Morning News, Miami Herald, and others. The Loyalty Effect. Author: Jill Griffin.

Customer Service 85

Customer Service Handbook Customer Satisfaction Loyalty 85

CSM Magazine

JULY 13, 2022

Each one is a chance for you to nurture their interactions towards a sale, referred to as customer touchpoints. Optimizing your customer touchpoints can lead to stronger brand loyalty, more revenue, and improved sales. A customer touchpoint is any interaction a customer has with a business, from first learnings to repeat sales.

Touchpoint 69

Touchpoint Customer Journeys Self Service Chatbots 69

Currency Alliance

DECEMBER 17, 2019

But there remain some fundamental things that loyalty programs need to achieve to weather the looming storm that open banking, mobile payments, aggregation models, and other marketplace dynamics will bring. More customers will want to earn more loyalty currencies – which is potentially fantastic for all brands.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty Trends Loyalty Programs Hotels 40

ProProfs Chat

JULY 30, 2021

McDonalds saw an increase in sales of 5.5% Because of this Fortune Magazine has rated Starbucks as the 6th most desired company. Innovation makes you stand out from the crowd and creates an unique form of brand perception. This innovative idea lets Disney understand: What characters are well loved by the young crowd? .

Brands 111

Brands Net Promoter Score Social Media e-support 111