1 Minute 
In Episode 2 of Sago’s Eye on Innovation Series, Ash Wade, EVP of Revenue Operations at Sago, interviews Raj Manocha, Chief Client Officer at Sago, on the topic of improving the human experience in research. Listen to Raj’s thoughts on the role of AI in research and the importance of balancing technology with human expertise and oversight. Also, learn about the potential of synthetic modeling to engage with underrepresented or hard-to-reach groups and how integrating AI into the research ecosystem can improve customer experiences and provide value to clients.
And in case you missed it, you’ll want to go back to Episode 1 to hear Sago President Isaac Rogers’ thoughts on the transformative impact of technology on market research and how it is accelerating and revolutionizing the field.
