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How Customer Onboarding Can Help Improve Loyalty

Joe Rawlinson

A recent study by Accenture found that over 90 percent of companies today have some kind of customer loyalty programs in place. Yet, over 71% of customers surveyed by the researchers said that these programs do not really engender loyalty. There are several ways this is done.

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How to Use Customer Service to Strengthen Your Customer Community

CSM Magazine

When they talk about you negatively , find ways to address their concerns and complaints ( Buffer.com has a handy handbook to help with this). Ecommerce companies turn to advanced loyalty programs that keep track of buyer activity and grant them discounts and other incentives when they stick around (see some examples at Sleeknote.com ).

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40 Best Customer Service Books We’d Recommend to Support Operators

ProProfs Chat

Create better customer loyalty programs. The Service Culture Handbook. This customer service culture handbook is a step-by-step guide for its readers to create a customer-focused culture in the company. The Customer Success Professional’s Handbook. Understand your team members better. Author: Jeff Toister.

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Guest Blog: How to Give Your Service Mantra Real Meaning

ShepHyken

Jeff Toister is a consultant, trainer, and author of The Service Culture Handbook: A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service. Read Shep’s latest Forbes Article: The Best Loyalty Programs Go Beyond Rewards.

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5 Values Every Call Center Manager Should Promote

Talkdesk

Nordstrom’s culture manifests this value in their very brief employee handbook that contains one simple rule: “Use good judgement in all situations.” Customer loyalty is the other side of the coin. For Nordstrom, 38% of their $14 billion in sales comes from customers who belong to the company’s loyalty program.