article thumbnail

White Papers and Business Plan: The Main Differences

CSM Magazine

When owners of companies think about documentation, they sometimes choose between white papers and business plans. White Papers in Brief. A white paper is a document that consists of information about a product or service. There are the most popular types of white papers: 1. Market Research.

B2B 52
article thumbnail

New White Paper: A Digital Feedback-Fueled Approach to Personalisation

mopinion

The post New White Paper: A Digital Feedback-Fueled Approach to Personalisation appeared first on Mopinion. Being able to provide a personalised experience, however, still proves to be a real challenge for many digital marketers. The good news is, there […].

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Survey Statistics: Everything You Need to Know

InMoment XI

Whether you send out a standard survey via email or leverage the Net Promoter Score question in-app, knowing some statistics and trends can help you ensure that you get adequate feedback that helps build your business. Asking for Feedback via Customer Surveys Statistics. Responding to Feedback Statistics. WHITE PAPER.

article thumbnail

New White Paper: How to Boost your Retail Website with Online Feedback

mopinion

The post New White Paper: How to Boost your Retail Website with Online Feedback appeared first on Mopinion. Consumers are not only (increasingly) picking up their mobile phones to shop online, but they’re also looking for a more interactive experience with the brand, accompanied by a smooth purchasing process.

Retail 76
article thumbnail

3 Factors to Consider if You Have a CX Incentives Program

InMoment XI

Behaviors Feedback-Based Incentives Incentivizing Existing Behaviors. Lens #2: Feedback-Based Rewards. The best way to sidestep this potential obstacle is to base your incentive rewards on customer feedback. We’ve put together a few lenses through which to view CX incentives. Let’s go through them! Lens #1: Behaviors.

article thumbnail

Five Steps to a Successful, Anonymous Employee Experience Program

InMoment XI

And taking the time to understand employee thoughts, feelings, and feedback can be a game changer. Anonymity in your EX program primarily means ensuring that when employees are asked for feedback in any given manner, their identities are completely secure. Hence the phrase: anonymous employee experience/feedback.

article thumbnail

Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. The VoC represents the collective feedback, opinions, and expectations of customers across various touchpoints and interactions with a business.

Analytics 488