ClearAction

FEBRUARY 27, 2017

Why Only 15% of Voice of Customer Programs are “Very Successful” Lynn Hunsaker. Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. What’s broken?

Voice of Customer 48

Voice of Customer Effort Score Metrics ROI 48

ClearAction

SEPTEMBER 3, 2018

Are Your Customer Care Metrics Customer-Centric? Customer care metrics are a barometer of performance across a variety of customer interactions such as chat, text messages, email, social media and communities. Both of these orientations tend to be company-serving rather than customer-focused.

Customer Care 54

Customer Care Customer Centricity Metrics Social Media 54

ECXO

MARCH 21, 2023

Continuous improvement: Organisations must continuously evaluate and improve their customer experience. Feedback from customers must be taken seriously, and the organisation must take action to address any issues that are identified. In the end, everything is connected.

B2B 98

B2B Customer Experience Roadmap Culture 98

CX Journey

DECEMBER 27, 2017

Not seeing the results or improvements you expected to see from your customer listening efforts? Of course, all of this takes several months, by which time, customers are gone.) After you listen to customers, you actually need to use the feedback - this is a major requirement for program effectiveness. Why is that?

Feedback 118

Feedback Metrics Culture Customer Retention 118

CX Journey

MAY 17, 2017

VoC has changed and now includes more than just surveys; it's not just about asking customers but also about listening - wherever your customers want to speak and voice their opinions. Key metrics for your business may have changed. Your customer listening efforts shouldn't follow a "set it and forget it" approach.

Survey 159

Survey Feedback Social Media Roadmap 159

Maru Group

AUGUST 3, 2020

Legacy customer experience and voice of customer tracking systems are showing their age, to the point where large research budgets are yielding fewer insights as the program ages. In this article, we explore how to ensure your tracker stays flexible and meaningful to capture relevant and timely customer insights.

Brands 52

Brands Government Study Metrics 52

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. So, what does it mean? Outline: 1.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

ClearAction

AUGUST 22, 2020

This strengthening better aligns offerings and ways of doing business in ways that matter to customers and are hard for competitors to copy. Voice-of-Customer Almost-Free. Objective: provide non-customer-facing groups with relevant insights to guide their strategies, policies, processes and hand-offs.

Customer Experience 77

Customer Experience Customer Centricity Policies Innovation 77

Wootric CX Blog

MARCH 1, 2020

The goal is a unified view of the customer journey, and the implementation roadmap looks something like this: Switch support service + send CSAT surveys after each closure. Collect in-app feedback to get a pulse on end-user experience. Why not have the Customer Support Manager take the lead on software? Upgrade the NPS program.

Effort Score 52

Effort Score Roadmap Touchpoint Analysis 52

CX Journey

JANUARY 22, 2016

I recently wrote about the many voices of customer experience, all important to total customer understanding. Those voices come from customers, partners, employees, and customers through employees. (And then act on what you hear and let them know what you've done.) and (2) they are never team players.

Innovation 80

Innovation Company Voice of Customer Meeting 80

ClearAction

MAY 18, 2017

What’s the greatest challenge Voice of the Customer (VoC) managers face? The Temkin report also showed significant advantages among VoC programs that are at the Transfomer and Collaborator (tailoring customer feedback to stakeholders who are diligently engaged in continuous improvement) levels. 5) Empower yourself.

ROI 54

ROI Feedback Survey Financial 54

ClearAction

MARCH 24, 2017

Voice-of-the-customer (VoC) ROI can be elusive unless you’re adamantly driving customer experience transformation. It’s about viewing VoC itself and VoC actions and metrics as value chains. Value chain thinking is extremely valuable in customer experience management. What is a value chain?

ROI 48

ROI Effort Score Customer Journeys B2B 48

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Net Promoter Score 286

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 286

SmartKarrot

JANUARY 10, 2022

Here are some of the strategies you can adopt while trying to deliver a great customer experience on a budget. Use voice-of-customer, which is almost free. This means one needs to piece together customer info across formats- surveys, reports, internet, complaints, etc.

Self Service 10

Self Service Customer Experience Customer Centricity Social Media 10

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Net Promoter Score 160

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 160

ClearAction

JANUARY 20, 2020

How customers see your contribution to what they want in their life/business. Crystal-clear performance for your core-growth customers, to firmly differentiate your brand. Guides daily decisions and enterprise-wide structure, staffing, budgeting, policies, processes. Customer-facing roles communicate or deliver value.

Customer Experience 120

Customer Experience Analysis Metrics Customers 120

ClearAction

JANUARY 20, 2020

How customers see your contribution to what they want in their life/business. Crystal-clear performance for your core-growth customers, to firmly differentiate your brand. Guides daily decisions and enterprise-wide structure, staffing, budgeting, policies, processes. Customer-facing roles communicate or deliver value.

Analysis 90

Analysis Metrics Customers Customer Experience Management 90

OpinionLab

AUGUST 3, 2017

Customer-initiated digital feedback is a great VoC tool to determine what questions to ask as well as being a great vehicle for asking those questions. Digital feedback is VoC that tells you what to measure. A good digital VoC program will enable your customers to leave feedback in their own words.

Touchpoint 76

Touchpoint Feedback Measurement Voice of Customer 76

Stella Connect

NOVEMBER 7, 2017

Voice of Customer Data: Are You Making the Most of Your Investment? It pains us to think about this scenario, because we know firsthand what voice of customer data programs can do and the growth they can unleash. These programs can also build long-term customer loyalty— the biggest revenue driver of all.

Data 40

Data Effort Score Contact Center Policies 40

SuiteCX

MARCH 31, 2015

Common mapping tools and metrics. Common HR hiring policies. Common metrics. Common definitions and metrics. Common metrics and training. Governance is focused on enhanced data, process innovation and new customer metrics. Some common training at basic levels.

Customer Journeys 100

Customer Journeys Government CEM Omni-Channel 100

Pink Guava

OCTOBER 31, 2018

Remember this is a Customer experience Transformation Initiative and so the entire focus has to be Customer. You need to create a system to measure and understand how far you are from your goal and how your customer experience is looking like. So link every project with these metrics and monitor the progress.

Customer Experience 45

Customer Experience Effort Score Metrics Measurement 45

SurveySparrow

JANUARY 20, 2020

It shows that you value their business and it has a lot of impact on your customer’s post purchase experience and is the first step towards creating a long-term relationship. #2 2 Refund policy: Customers are wary if your product would suit their needs and meet their expectations.

Measurement 52

Measurement Omni-Channel Loyalty Programs Social Media 52

SurveySensum

JULY 14, 2020

Jaakko Männistö is an entrepreneur, Founder, and Omnichannel Customer Experience Professional. He founded Feedbackly, a customer feedback software in 2012, and CXForum, a CX network CX of CX professionals and companies to bring knowledge and methods together to create better experiences unconditionally in 2019. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Pointillist

AUGUST 26, 2019

By Steve Offsey Customer Experience metrics like Net Promoter Score® (NPS®) clearly matter. NPS has gained a lot of traction in recent years and is now the most widely used CX metric. Just as we make business decisions at a revenue and profit and product perspective, I wanted a customer measure to be part of that discussion.

NPS 79

NPS Strategy Net Promoter Score How To 79