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4 Ways to Utilize Contact Center Data to Improve the Customer Experience

inmoment

In many organizations I work with, the contact center is viewed a necessary evil that few understand and even fewer want to interact with. Remember: the contact center is where at risk customers who want to be retained interact with your organization. . They keep detailed notes and code each interaction to track quantities.

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CX Inspiration – A Q&A with Nate Brown, Co-Founder of CX Accelerator

Comm100

You mention that a lot of data that comes into organizations on a daily basis gets disregarded because it comes into the company in the form of unstructured organic feedback. Can you begin by telling us a little bit more about what unstructured feedback is and why companies have a hard time dealing with this type of data?