Remove omnichannel
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Stop the Condescending Second Guessing. Trust that Customers Know What They Want.

ERDM

Article by Ernan Roman Featured on RetailTouchPoints.com According to the IBM 2017 Customer Experience Index (CEI) Study , “Only 19% of brands offer more than a basic level of personalization of the online experience.” So how do marketers step up and deliver? I want more than just simplistic buying history-based emails."

Fashion 58
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How are retailers working to improve customer experience?

Eptica

With so much spend now gravitating online, it’s particularly important for bricks and mortar retailers to match or even exceed online customer experience if they want to thrive. How can the physical store environment distinguish itself from an online experience?

Retail 48
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5 breakthrough in-store experiences (and the employees behind them)

Qualtrics

Here are 5 examples of in-store experiences that are powered by positive, personal connections between brand and customer, and that ultimately reflect smart thinking around both customer experience and employee experience. Oasis – merging online and in-store fashion retail. sales increase in 2018.

Retail 34