Effort Score Handbook ROI 
Thematic
JUNE 23, 2025
Download NLP Generative AI Text Analytics Handbook Build, Buy or Partner? Between 70–85% of AI projects fail to meet ROI goals, and custom models take about 1.5× By sharing the load with a partner, you avoid common pitfalls that derail purely in-house efforts. To maximize ROI, watch out for common pitfalls.
Thematic
FEBRUARY 24, 2025
Their lean research team uses AI-powered analytics to process thousands of net promoter score (NPS) survey responses, identifying real-time pain points. They redesigned their Merchant Menu Manager after detecting a drop in NPS scores due to frustrations with its usability. One example?
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Thematic
JUNE 17, 2025
Download NLP Generative AI Text Analytics Handbook Build, Buy or Partner? 💡 For more detail, Section 3 of our buy-build guide breaks the stack into six layers and highlights common build pitfalls to watch for—helping you keep effort and ROI in balance. Impact & Action Tracking Can we link changes to ROI?
Thematic
MARCH 30, 2025
For customer experience teams, KPIs like customer satisfaction score (CSAT) , net promoter score (NPS) , and customer effort score (CES) help quantify how well you’re meeting customer needs. In fact, high-performing businesses are 128% more likely to report strong ROI from their investments in predictive analytics.
Thematic
APRIL 21, 2025
Analyze patterns that typically precede churn: for example, declining login activity, fewer feature uses, lower customer satisfaction scores, or an increase in negative feedback from that account. Using analytics, you can even assign health scores to accounts based on these factors and set up alerts when an account looks at-risk.
Thematic
APRIL 21, 2025
Setting clear objectives will focus your efforts. This way, whenever a user has something to say, there’s an easy, low-effort way for them to do so. The goal is to minimize your customers’ efforts in providing feedback. Satisfaction Scores: Look at metrics like CSAT or your next NPS survey.
Thematic
MAY 7, 2025
Thematic analysis groups and quantifies themes, while sentiment scoring reveals how customers feel. Organizations that act on feedback—not just collect it—see better retention, higher CSAT, and more ROI. When feedback drives your strategy, you fix what matters faster, build trust, and see meaningful ROI.
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