Sat.Jun 25, 2022 - Fri.Jul 01, 2022

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How Customer Loyalty Can Drive B2B SaaS Business Growth

Totango

Customer loyalty is a key to repeat business and referral generation for any business model. For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it.

B2B 108
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How to Turn NPS Feedback Into Reviews, Recommendations and Referrals

Retently

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction. A good Net Promoter Score can fuel your business growth, generate word-of-mouth referrals from Promoters and help you bring in more business without spending as much on traditional advertising or inbound

NPS 147
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3 Highlights from Customer Experience Experts at the XI Forum Singapore

InMoment XI

This year, the InMoment team put together the first ever XI Forum Singapore—and what a day it was! With 100 delegates and five customer experience experts from the leading brands in Southeast Asia, this day was one to remember. On the main stage, customer experience experts from Alliance, HSBC, and Foot Locker taught delegates what to do to elevate their experience program.

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How to Sell Customer Experience to Your Organisation

Lumoa

If you want people in your organisation to appreciate the value of customer experience, you need to learn how to sell customer experience (CX) to those who are not dealing with it day in and day out. It’s a rather simple idea to understand, but not an easy thing to do in practice. And that’s why CX is an area of business that’s often underappreciated, undervalued, and overlooked.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The Mystery Shopping Process in 5 Steps

IntouchInsight

With any good meal, the ingredients and the steps that go into preparing it are integral to the final product. And mystery shopping programs aren’t so different. Much like fine cuisine, it’s a mixture of art and science - a step-by-step methodology that, when executed correctly, enables brands to objectively evaluate particular aspects of your business from the customers' lens.

Brands 261

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At a Glance: 3 Employee & Customer Experience Program Use Cases for Financial Services Brands

InMoment XI

Financial services brands know that customers take their money seriously, so many of them leverage employee and customer experience programs to understand what their customers need, then create experiences that build trusting, positive customer/brand relationships. However, these relationships aren’t the only things experience programs can support for brands.

Financial 295
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Customer Experience Planning: Ask These Reflection Questions

Experience Investigators by 360Connext

Within the natural cycles of any business, there are times that offer a chance to review, reflect and recharge. Some of the most common moments include: The end of the calendar year. The end of your fiscal year. As you wrap one quarter and prepare for the next. Before budgeting season. Any time changes demand you assess and adjust your goals, strategy, and tactics.

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Journal Citation Reports 2022: COVID-19 research continues to drive increased citation impact

Clarivate

Today we release the 2022 update to the annual Journal Citation Reports (JCR). This year’s release demonstrates the enormous impact the COVID-19 pandemic has had on scholarly publishing. We also identify and define a new type of anomalous citation behavior: self-stacking. The annual JCR release enables the research community to evaluate the world’s high-quality academic journals using a range of indicators, descriptive data and visualizations.

Report 141
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The Difference Between Good and Great

ShepHyken

If you had to have surgery, would you rather go to the most skilled surgeon or the nicest surgeon? . I was at a party the other night and someone I met shared his opinion of the difference between a good doctor and a great doctor. A good doctor makes you well. A great doctor makes you well and calls you the next day to see how you’re doing. . I thought about that all weekend.

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Navigating the Future: Unveiling Trends and Bold Predictions in Customer Experience

Ready to explore 2024’s CX landscape? Join experts from SMG and guest Forrester as they discuss prominent trends actively shaping the industry and dive into a stack of bold predictions for the year ahead. Will the average customer experience improve? How can leaders leverage their CX metrics to establish financial linkage? What will global firms achieve using customer-facing generative AI?

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Irrefutable Evidence: Great CX Brands Outperform Competitors & Stock Market Significantly, in Any Economy

The DiJulius Group

How do companies outperform competitors and the stock market by significant margins, in any economy? By being customer experience leaders in their industries. Make no mistake about it, there is a direct correlation between love, loyalty and profitability. According to Bain & Co., companies achieving the highest Net Promotor Scores (NPS) in their industry consistently.

Brands 125
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Why Your Company Must Prioritize DE&I and LGBTQ+ Initiatives All Year

Alida

Boost the employee experience by turning a celebration into permanent company values.

Company 130
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87% of Consumers Want to Be Contacted in Their Preferred Channel. Enter: Hybrid Customer Experience.

Kustomer

In a post-pandemic world, consumers have undergone an inadvertent shift in mindset and expectations surrounding customer experience (CX). The pandemic created a new normal born out of necessity — a normal in which human interaction came to a screeching halt and alternative methods for communication and, more specifically, customer service, became a requirement.

Consumers 104
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If It Is Not Fun Then Why Keep Doing It?

One Millimeter Mindset

Those are the words of one of my greatest mentors. I think his words are even more relevant today than they were before. During our careers we get caught up in taking the next steps up the rungs of someone else’s idea of what a corporate ladder looks like. Or, we become chameleons: acting and dressing and living according to others’ expectations (or even demands).

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The State of Customer Onboarding 2024

Building lasting customer relationships has always been top-of-mind for businesses. However, in the last decade, organizations have recognized that the customer journey beyond the initial sale is as critical as the sale itself. Customer onboarding, or the customer’s first impression of you, is critical to forging lasting relationships and long-term success.

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Marketers Are Prioritizing Analytics and Creative More This Year – Here’s Why

Merkle

Merkle’s recently released Q3 2022 Performance Media Report surveyed marketers to understand trends across the industry. It uncovered several key trends that spanned media channels, as well as the latest on privacy and inflation. One of the report’s findings highlighted the importance of areas outside of traditional media channels to today’s marketing organizations.

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Case study: How Copper increased retention with community

inSided

When Ken Aponte first joined CRM software company Copper back in December 2020 as their VP of Customer Success, he noticed one thing: retention wasn’t where it needed to be. One year following the launch of the Copper Community , their community sees steady, linear growth, with retention following the same trend.

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5 Examples of Proactive Support You Can Follow

Kustomer

As the modern retail experience has shifted in recent years, so have the expectations of the modern consumer. Traditional, reactive customer support, during which companies only address customer issues after they’ve taken place, is no longer enough for today’s customers. In order to keep customers happy and loyal, companies have to employ a proactive customer support strategy to stay ahead of needs and issues long before a customer has the chance to be dissatisfied.

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Your First 100 Days as an Account Management Leader: Everything You Need to Know

Kapta Customer Success

As an account management leader, there are a wide variety of responsibilities to manage. Between improving client relationships, growing your business revenue, and prioritizing consumer retention, there is so much more to becoming a successful account manager, or key account manager.

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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.

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Four Ways to Build Personalization in Your Commerce Program

Merkle

While companies continue to win with customer experience, not every platform or piece of technology is created equal when it comes to meeting consumers in the context of their commerce journey. Even the best technology for your company won’t get you there right out of the box. Critical roadblocks to success include a siloed approach to commerce environments and capabilities, as well as complacency toward customer experience management (CXM) best practices.

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Onboarding Practices from Successful Product-led Companies

InnerTrends

We all want to achieve a stellar onboarding experience for our customers. What if we shortened the optimization process by pulling inspiration from the best-of-breed product-led companies that do it well?

Company 92
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Breakthrough thinking: Why do we believe things that are not true?

Beyond Philosophy

Breakthrough thinking: Why do we believe things that are not true? There was a car brand several decades ago in the UK called ŠKODA. It was a terrible car, much like Yugo was in the US. However, they have changed their image and today, my son wants to buy one. I told him the jokes we all used to have about ŠKODA and their low-quality construction (What do a ŠKODA and a baby have in common?

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Achieve a seamless interplay between customer service and field service scenarios in Service Cloud

SAP Customer Experience

Part I: Introduction Customer Service and Field Service represent a major part of every business with end customer satisfaction in mind. Both are key parts of a typical Service organization, and are closely interconnected. Despite that, each of the processes has its own scope and specifics, and collaboration between them.

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Top 5 Ways to Optimize Your Loyalty Strategy

Speaker: Lauren Barash, Vice President, Brand Marketing

In an ever-evolving industry, building and retaining loyal customers is critical to the success of any restaurant business. Join Lauren Barash, VP of Brand Marketing at Full Course, as she delves into the world of restaurant loyalty programs, and reveals the top five essential strategies to optimize your approach! This webinar will explore: Loyalty trends and what you should be focusing on 📊 Actionable insights and ideas to help you develop the most powerful and effective loyalty program

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How WFM Tools Create Success for Omnichannel Contact Centers

Playvox

During the global pandemic, customers massively turned to digital communications, and, according to consumer studies , this change is here to stay. While presenting a tremendous opportunity for business growth, this trend also creates challenges for contact centers. Customers now expect to do business with an omnichannel contact center that delivers consistent and seamless customer experiences regardless of the channel they use.

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Pride Year-Round: The Hopes, Fears, and Joys of 52 LGBTQIA+ Community Members in 2022

dscout People Nerds

Pride happens one month out of the year. Here’s what LGBTQIA+ people had to say about supporting the community the other 11 months.

95
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Helen Dewdney talks to Paul Newton Mental Theft

Helen Dewdney

This week I spoke to Paul Newton on The Complaining Cow Consumer Show on East London Radio. Paul Newton is a Public speaker and magician. With a wide range of skills in magic, mind control, mental theft and hypnosis, he has built a large following by being entertaining and educational. His career has grown out of being a magician – from weddings and events to stage shows, something he still does with a lot of passion!

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SAP Concur… all you need to know!

SAP Customer Experience

Are you looking for assistance with SAP Concur? This is the blog that fits the bill! SAP Concur Support and Resources To get the most from the SAP Concur Support, check out the SAP Concur support and resources page which provides you with different support options based on what you.

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Revolutionizing Contact Centers: Next-Gen Tech for Enhanced CX

Speaker: Liran Meir Frenkel, Performance Management and RPA Sr Product Marketing Manager at NICE; Harpreet Makan, Practice Director at Everest Group; & Santhosh Kumar, Practice Director at Everest Group

As contact centers navigate the challenges of delivering excellence within budget constraints and adapting to evolving employee expectations, optimizing agent tasks becomes crucial. Discover a holistic approach across three pillars - people, process, and technology - that is essential to excel in this dynamic landscape, and explore how next-gen technologies such as generative AI, performance analytics, and process intelligence play a pivotal role in transforming contact centers into advanced CX

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Referral programs 101: Driving sales with your happiest customers

delighted

This post is a guest contribution by Emma Kimmerly, Partner Marketing Lead at Friendbuy. Every brand loves a happy customer, and knowing that you have recent buyers who love your product enough to give you positive feedback is a great feeling. But your happiest customers can do more than provide validation and direction – they can also become significant revenue drivers for your business through a referral program.

Sales 93
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Secure Amazon SageMaker Studio presigned URLs Part 2: Private API with JWT authentication

AWS Machine Learning

In part 1 of this series, we demonstrated how to resolve an Amazon SageMaker Studio presigned URL from a corporate network using Amazon private VPC endpoints without traversing the internet. In this post, we will continue to build on top of the previous solution to demonstrate how to build a private API Gateway via Amazon API Gateway as a proxy interface to generate and access Amazon SageMaker presigned URLs.

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3 Things CMOs Should Do During an Economic Downturn

Totango

The primary mission of a Chief Marketing Officer (CMO) is to foster growth, attract new leads, and increase sales by effectively communicating the value the company’s products and services can provide. But during an economic downturn , when companies are cutting costs and putting a halt on investing in new products, the CMO’s focus has to switch from facilitating growth through new customers to promoting growth via the company’s current customer base. .