Sat.Aug 06, 2011 - Fri.Aug 12, 2011

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The Impact of “Big Data” on Voice of Customer

InMoment XI

With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc. The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior.

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Consumers willing to pay more for good service

Service Untitled

A recent survey conducted by American Express shows Americans demanding better customer service as compared to last year. Statistics showed 70 percent of consumers willing to spend 13 percent more for “WOW&# service as compared to 2010 when only 55 percent of consumers were only willing to spend 9 percent more. Jim Bush, executive vice-president for American Express World Service stated: “Getting service right is more than just a nice to do; it’s a must-do.

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article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc. The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior.

article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc. The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Customer service continues to center on good client communication

Service Untitled

Once upon a time a client or customer would call a business on the telephone or write a letter; whether it was a complaint or compliment, the conversations remained private. As we fast forward to the 21st century however, organizations have been forced into finding new ways to deal with public feedback. Customers are empowered with online resources to share opinions.