Tue.Apr 19, 2016

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Quick Take: The Power of Customer Journey Thinking (Video)

Experience Matters

In a recent Customer Experience Professionals Association (CXPA.org) CustomerSpark event in Dallas, I spoke about the importance of focusing on emotion. Give that we’ve called 2016 “The Year of Emotion,” this is a popular topic for Temkin Group. Here’s a short snippet from my speech (one of several quick take videos from the event), which focuses on The […].

Video 152
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The importance of persistence – why Customer Experience can only work if it is part of a long term business strategy

ijgolding

There are a number of things that comprise the characteristics of great Customer Centric leaders – courage; vision; passion; authenticity; humility; belief; are just some of them. I am sure you can think of more as well. There is no doubt that I could write about each one in turn! However, one further characteristic always springs to mind almost immediately when I am asked – I happen to think that it is perhaps the most important characteristic of all – the characteristic of PERSISTENCE.

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The Business Case for a Great Employee Experience

CX Journey

Have you put the spotlight on the employee experience at your company? I've written many times about the importance of the employee experience, both on its own with regard to retention and performance and with regard to the impact of the employee experience on the customer experience. Sadly, many companies still aren't focusing on the employee experience.

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How St. Jude Honors Donors as Assets, With Chief Donor Officer, Martin Hand – CB1

Customer Bliss

Welcome To The First-Ever Episode Of The CCO “Human Duct Tape Show” I decided to name the show ‘Human Duct Tape’ because I feel that’s often the role of the CCO among the executives and strategic planning of a given organization. Silos don’t unite organically. It’s not because executives and decision-makers don’t care about the customer.

Airlines 120
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Re-inventing the Buyer Journey to Drive More Qualified Sales Leads

SuiteCX

Everyone wants more qualified leads, but how to find the ones that will convert, use your product and become advocates? First, it’s important to understand that leads are not prospects. They are real people with real needs who are looking for a solution to their problem. They want to be sure they purchase the product or service that is right for them, but there is fear and uncertainty that accompanies these decisions.

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Three Ways to Inspire Great Customer Experiences

Topdown

In a recent article for Forbes, Micah Solomon makes the case that “ A Customer Experience Is a Story, Not Just a Long, Boring List of Touchpoints.” He points out that customers don’t experience a brand in a linear, equally weighted series of interactions, but rather as a developing story they tell themselves, with extreme weight given to those experiences at the beginning and end of the relationship with the brand, along with a few exceptionally positive or negative interactions along the way.

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Design a customer feedback strategy that doesn’t annoy customers

Forrester

Asking customers for feedback is one of the most direct ways to understand their experiences and needs across touchpoints. However, we've all experience an organization's attempt to execute this…usually poorly. Surveys are too long. Callbacks are interruptive. What are they going to do with my feedback anyway? Combatting these types of complaints is core to recent conversations with organizations who are establishing voice of the customer (VoC) programs.

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Identify CX problems faster with ForeSee’s updated Feedback app

ForeSee

Finding areas of your website that prevent customers from having an enjoyable experience can prove to be quite a difficult task. That could leave you with lower sales, less repeat. The post Identify CX problems faster with ForeSee’s updated Feedback app appeared first on ForeSee.

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Calling All CX Pros: An Opportunity To Get Data And Participate In Forrester’s Research

Forrester

Everyone I talk to has internalized the importance of improving customer experience delivery in the age of the customer. But in today's hyper-competitive business landscape, and with ever-rising consumer expectations, actually delivering better experiences is a tall order. To help understand how companies are tackling this challenge, we're conducting research on how some of the world's smartest, busiest people are leading customer experience initiatives in their organizations.

Data 50
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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Want a Refund on That Gallbladder Surgery?

Think Customers

Until recently, money-back or customer satisfaction guarantees were traditionally associated with retail purchases. But now, at least one healthcare company is jumping into the fray. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog.

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Strativity Group’s Touchpoint Dashboard Expands Its European Footprint

Strativity

Customer experience design and management consulting firm, Strativity Group, Inc. retains Danny Peters as Head of Client Success – Europe, Touchpoint Dashboard. New Jersey based consulting firm, Strativity Group, Inc. announces an agreement with Danny Peters to represent Touchpoint Dashboard as Head of Client Success – Europe. Peters will lead sales and service for Touchpoint Dashboard in the EU.

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Quality Blog Series: Focus on Systemic Issues Impacting Performance

COPC

This is the fourth post in our blog series called, “Five Changes to Your Quality Program That Can Dramatically Improve Customer Satisfaction.”. With each post in the series, we will examine one of five fundamental changes we recommend you make to your quality program. These are proven approaches to ensure your quality program is truly customer focused.

System 40
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MARKETING 2016 Guest Q&A – The Next Wave: Age Of The Customer

Forrester's Customer Insights

You might have read my blog post last month about why you should attend this year's MARKETING Forum in New York. The event is just around the corner, and I'm looking forward to all the sessions we have in store that will help marketers learn to deliver brand promise in every customer touchpoint. I recently caught up with a few of our guest speakers to chat about their sessions, their brand strategies when it comes to innovation and personalization, and how leading their organizations with a cust

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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The Case for Speech Analytics: Improving Quality Program Impact for the Customer Obsessed

Verint

Being customer obsessed means you make the commitment and the investment in being able to respond quickly to customer needs to realign—or even reinvent—how you do business. Although most organizations have a quality program in place, they often produce less than compelling business value. What’s more, traditional quality programs don’t provide organizations with the responsiveness needed to affect change.

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Boosting the Strategic Value of Your Customer Service Operation

Brad Cleveland Blog

The post Boosting the Strategic Value of Your Customer Service Operation appeared first on Brad Cleveland.

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6 Social Customer Service Best Practices for any Business

LiveChat

Social media has become an essential ingredient of great customer service, but there are some aspects that are specific to certain businesses, and need to be adapted as such. From choosing the best channel and lowering response times regardless of the nature of feedback to keeping a consistent tone of voice and making social customer service a company-wide activity , your company will have to make a lot of choices.

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Boosting the Strategic Value of Your Customer Service Operation

Brad Cleveland Blog

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Celebrating Success With Your Customers

Amity

SaaS Tattler Issue 82 - Celebrating Success With Your Customers. From sending a funny gif to freshly baked cookies, there are many ways a company can celebrate success with their customers. Making an effort to c elebrate your customer's success is a great way to build a solid relationship and increase loyalty. We’ve decided to dedicate this issue of the SaaS Tattler to celebrating the success of your customers.

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Boosting the Strategic Value of Your Customer Service Operation

Brad Cleveland Blog

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Customer Experience Weekly (CXW)

Talkdesk

Welcome to Talkdesk’s new Customer Experience Weekly series! This regular posting is an outgrowth of our last series, the Customer Service Excellence Review , which was itself an outgrowth of the Talkdesk Weekly Roundup. The title, format and content have changed, but the song remains the same. At Talkdesk, we are committed to improving the customer experience.