Fri.Sep 21, 2018

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12 takeaways from the 2018 Customer Intelligence Summit

Alida

The Customer Intelligence Summit brings together some of the brightest minds in research, marketing, customer experience and product innovation to discuss the latest trends, share best practices and discover the newest innovations in the industry. This year’s Summit took place in Washington, D.C. and featured renowned speakers such as Seth Godin, Kindra Hall and Alexandra Samuel.

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Waffle House’s Hurricane Response and the Value of Reliability

Help.com

Hurricane Florence wreaked havoc on the east coast. As of September 20th, 2018, the death toll had already climbed to 42 people. North Carolina Governor Roy Cooper says it will take billions of dollars for his state to recover. Thousands of people were forced to evacuate their homes, and as with any severe weather, resources became extremely limited.

Resources 173
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8 Reasons Not to Invest in Customer Experience

Omnicus

A Contrarian’s Guide to Avoiding Innovation and Growth.

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How Amazon is Owning the Smart Home Market

QuestionPro Audience

The smart home technology, which enables devices to be connected or controlled by a device, allowing automation of lighting, heating, security and home appliances, among other things, is growing. When we conducted our smart home report to gauge interest at the beginning of 2018, 48% of respondents planned to use digital voice assistant devices to convert their home to a smart home in 2018.

Marketing 199
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Turning the RPA Hype into Full-Blown Reality

Uniphore

Turning RPA Hype into Full-Blown Reality. Today, along with recent technological advancements in machine learning (ML), artificial intelligence (AI), and big data, Robotic Process Automation has become well known to businesses of all sizes. Indeed, the word has spread of this revolutionary technology. A technology that can automate up to 80% of software application processes in both the front and back office, thus reducing the costs of existing manual operations by 25% to 40% (or more) without c

Software 133

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Are You Using this Powerful Sales Technique?

Beyond Philosophy

We all want to sell more, so how do we do this? Are you using this powerful sales technique? The best organizations are, the worse, not so much. Learn what you should be doing. The post Are You Using this Powerful Sales Technique? appeared first on.

Sales 95
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5 Ways to Use AI to Support Your Support Team

TeamSupport

It’s no secret that the customer experience (CX) has risen to the top priorities of most companies today. Businesses are putting a lot of effort into ensuring that their customers not only enjoy their experience with a company or service, but that they want to share that experience with others. One of the best ways to delight customers is to resolve questions and problems as quickly and seamlessly as possible.

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Whitepaper: 24 Tips for CX Innovation

ERDM

Extensive Voice of Customer (VoC) research conducted by our firm, ERDM , for clients such as IBM, Microsoft, Gilt, QVC, Shinola and HP, indicates a high level of BtoC and B2B frustration with the poor quality of today's personalization, CX and lifecycle engagement. Given this frustration, and in spite of data privacy concerns, customers are willing to provide deep B2B or B2C information to drive proactive, explicit personalization.

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Press Release: Truthlab Reports Strong New Customer Growth and Launches HEAP for Colleges

Truthlab

Press Release: SAN MATEO, CA — September 21, 2018 Truthlab, the Customer Experience Management (CXM) technology leader for B2B companies, today announced strong customer growth and business momentum for the 1st half of 2018, including the addition of major new clients and a 300% growth in revenue during the company’s second quarter ending July 31st. […] The post Press Release: Truthlab Reports Strong New Customer Growth and Launches HEAP for Colleges appeared first on truthlab.

Report 59
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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Here’s How to Get the Most Out of Your Apartment Ratings Manager Center

ReviewTrackers

The Apartment Ratings Manager Center is more than just another way to claim and manage property listings. If managed correctly, you can use it to interact with residents and find ways to improve the living experience. Apartment Ratings is also a great way to attract new residents to your property. The site claims to reach 30 percent of apartment hunters in the U.S.

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Best Survey Questions for Mobile Apps

Survicate

With the possibility of running surveys within your mobile application , you can take your product or its development process to a new level, building on a stable foundation of user insights. As a smart product manager or developer, you should cherish a chance to delve deep into the user feedback. But what should you ask for? Here are some of the questions you can use, as well as benefits you can gain from running mobile app surveys.

Survey 60
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Add free Unsplash images to all your Enalyzer surveys

Enalyzer

Visuals are everything. With images, you can better engage your audience while expressing your brand identity. We have a highly-skilled, amazingly talented design team *humble brag* that make your Enalyzer surveys, quizzes and forms look professional and eye-catching. But we know that not everyone has access to a professional photographer or graphic designer.

Survey 59
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Adjusting Your Retail Brand Experience To Evolving Consumer Expectations

Second to None

As consumer purchasing options widen, it becomes increasingly challenging for retail organizations to foster a brand identity that connects with evolving consumer expectations. Different technologies have shifted the primary channels in which these interactions take place, forcing brands to adjust their experience platform. If your team is not consistently measuring this changing landscape, it is setting itself up to fall behind the competition.

Retail 54
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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Why Your Social Media Campaigns Are Missing the Mark (and Ways to Fix Them)

NetBase

Not every campaign can succeed – or can they? With social analytics, there’s no reason you can’t reasonably predict campaign success – when you have the right tools and approach. Here are some reasons your campaigns might be falling short – and ways to turn things around. 1. Campaigns Not Resonating with Your Target Audience. The best campaign idea in the world won’t work if your audience has no emotional connection to it.

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Here’s How to Get the Most Out of Your Apartment Ratings Manager Center

ReviewTrackers

The Apartment Ratings Manager Center is more than just another way to claim and manage property listings. If managed correctly, you can use it to interact with residents and find ways to improve the living experience. Apartment Ratings is also a great way to attract new residents to your property. The site claims to reach 30 percent of apartment hunters in the U.S.

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Why Don Peppers Advocates for His Favorite Brands & How to Become Besties with Your Customers

Influitive

Don Peppers, best-selling author of the book Customer Experience: What, How and Why Now, believes that like friendship, customer advocacy is priceless. Don is an inductee in the Data & Marketing Association Hall of Fame, and holds the title as SatMetrix’s “world’s most authoritative expert on customer experience” for 2015. So, he definitely knows a.

Brands 49
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Churn Monster: The Victim

ChurnZero

Churn Monster #4: The Victim. It’s monster time again! Today we are going to take a look at our fourth churn monster – the victim. This is one of the worst churn risks out there, because the customer isn’t actually doing anything wrong, but they are still being affected in a negative way, which increases their likelihood to churn. A victim is a customer who is attempting to use your product to help them achieve a goal, however they are either running into a poor user experience and/or product is

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How Artificial Intelligence (AI) Can Benefit Your Business

iCiDIGITAL

It is estimated that by 2020, 85% of all customer interactions will be driven by intelligent machines that are able to mimic human functions. If you’re a business owner trying to imagine how Artificial Intelligence (AI) can benefit your business you are not alone. Regardless of the business size, AI can help improve your current business tactics. A few ways AI can make an immediate impact is by analyzing your overall customer experience, enhancing your team’s efficiency, and cutting down on your

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Meet Hero at Sitecore Symposium 2018

Hero Digital

Emerging trends. Thought leadership. Customer experience. Just a few reasons why Hero Digital is excited to be a gold sponsor at Sitecore Symposium this year. Each year this conference attracts leaders in marketing, business development, and IT – all who share a burning desire to take their customer experience journeys to unimaginable new heights.

Meeting 41
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Whitepaper: 24 Tips for CX Innovation

ERDM

Extensive Voice of Customer (VoC) research conducted by our firm, ERDM , for clients such as IBM, Microsoft, Gilt, QVC, Shinola and HP, indicates a high level of BtoC and B2B frustration with the poor quality of today's personalization, CX and lifecycle engagement. Given this frustration, and in spite of data privacy concerns, customers are willing to provide deep B2B or B2C information to drive proactive, explicit personalization.

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Add free Unsplash images to all your Enalyzer surveys

Enalyzer

Visuals are everything. With images, you can better engage your audience while expressing your brand identity. We have a highly-skilled, amazingly talented design team *humble brag* that make our Enalyzer surveys, quizzes and forms look professional and eye-catching. But we know that not everyone has access to a professional photographer or graphic designer.

Survey 40
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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Unforgettable Episode 8: One to Say Yes and Two to Say No

Oracle

Unforgettable is a customer experience education program, focused on delivering fresh content weekly to give business leaders what they need to succeed in a customer-driven, digitally-disrupted world. The program brings together the expert minds of Jay Baer , Shep Hyken , Jeanne Bliss , and Ian Golding to spotlight modern customer experience excellence.

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Adobe Changes Its Marketing Cloud Trajectory With Marketo Acquisition

Forrester's Customer Insights

I am still catching my breath. Adobe has agreed to acquire Marketo for $4.75 billion. The deal is the biggest in Adobe’s history and a massive encore to the acquisition of Magento for a mere $1.7 billion in May. On the one hand, I find myself proud to be a B2B marketer — to think that helping […].

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Hawaii recommendations from those who know best

dscout People Nerds

We utilized our contextual research platform so Hawaii locals could show us the destinations and experiences you can’t miss.

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Nike Scores A Customer-Values Touchdown

Forrester's Customer Insights

Unless you were on the Appalachian Trail for a few weeks, you know what I’m talking about. I’ll start with this paragraph from our newly published analysis of Nike’s “Just Do It” campaign featuring Colin Kaepernick, called Nike Makes No Sacrifices: Judging the Nike decision is difficult because there’s so much conflicting evidence.

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Navigating the Future: Unveiling Trends and Bold Predictions in Customer Experience

Ready to explore 2024’s CX landscape? Join experts from SMG and guest Forrester as they discuss prominent trends actively shaping the industry and dive into a stack of bold predictions for the year ahead. Will the average customer experience improve? How can leaders leverage their CX metrics to establish financial linkage? What will global firms achieve using customer-facing generative AI?

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Guest Blog: Which Road Is Your Customer Experience On?

ShepHyken

This week we feature an article by Ian Moyse who writes about how important it is to examine the customer journey you are providing. You must deliver a consistent, convenient and frictionless experience. – Shep Hyken. Who would have thought that in 2018, with all the technological evolutions we have already lived through in the past 10-15 years, from Cloud Computing, Smartphones, Social Media, Drones, Big Data, Virtual Reality(VR), Artificial Intelligence (AI) and the Internet Of Things (IoT),

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Bad Bots Are Stealing Data AND Ruining Customer Experience

Forrester's Customer Insights

Bad Bots Are Affecting Your Company More Than You Might Think Every online customer touchpoint – including websites, mobile apps, and APIs – is being attacked by bots. What are these bad bots doing? Interrupting good customer traffic, committing fraud, and stealing information – just ad fraud alone is set to exceed $3.3 billion in […].

Data 45
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5 Tips for Handling Live Chat Support During the Holiday Season

LiveChat

Aaaah, the holiday season. What a lovely time of the year! The shopping experience starts even before you even set foot in a store. You spend hours fighting with others shoppers, trying to find a parking spot. When you finally reach the mall, you spend more time looking for free walking space than looking for gifts. All that, with the accompaniment of way-too-cheerful music and children screams.

Tips 63