How to Calculate CES (Customer Effort Score)?
Zonka Feedback
DECEMBER 27, 2021
Did you know that your unhappy customers can cost you billions? According to Forbes, 30% of disloyal consumers say they share bad word-of-mouth for business on social media or post a negative review online. And this is like burning a bridge for other new customers as well. But the question is - if you are good at everything like product quality, pricing, and features, then what triggers disloyalty among your customers?
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