Tue.Aug 02, 2022

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Should you always be closing?

Alida

It’s the mantra of the sales world: always be closing. In fact, it’s probably been part of your mindset for so long that you don’t even question it anymore.

Sales 130
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MYC'D UP WITH CX LEADERS episode 7: Tara Brady, FVP, director, customer experience

MyCustomer

"There's some confusion that CX needs to be sexy" Neil Davey. Thursday, August 4, 2022 - 07:07. Customer experience management. MYC'D UP WITH CX LEADERS episode 7: Tara Brady, FVP, director, customer experience.

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Trending Sources

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How insights transform operational decisions ensuring the success of the four-day week

Adrian Swinscoe

This is a guest post from the folks over at ActiveOps. June 2022 saw the launch of the four-day working week pilot in the UK, in which 3,000 […]. The post How insights transform operational decisions ensuring the success of the four-day week first appeared on Adrian Swinscoe.

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Shorter timelines, evolving strategies: Four key trends in regulatory approvals of new medicines

Clarivate

A new study by the Centre for Innovation in Regulatory Science (CIRS) has shown that the approval times of major global regulatory agencies have reduced and converged over the last decade, though there are still differences between them. Increased collaboration between regulatory agencies also appears to be having a positive impact on the roll out of new drugs.

Trends 98
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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What Does Customer-Centricity Even Mean?

Team Support

Like people, a lot of businesses like to think that by saying that they have certain traits, then they automatically have those certain traits. Take being customer-centric , for example. Just because a business declares that they are customer-centric and therefore always put their customers first, does that make it true? Not so much, no. As stated above, being truly customer-centric requires always putting customers at the center of the business.

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What Does Customer-Centricity Even Mean?

Team Support

Like people, a lot of businesses like to think that by saying that they have certain traits, then they automatically have those certain traits. Take being customer-centric , for example. Just because a business declares that they are customer-centric and therefore always put their customers first, does that make it true? Not so much, no. As stated above, being truly customer-centric requires always putting customers at the center of the business.

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The Unique Role of CSMs

Totango

The role of a Customer Success Manager (CSM) is always important but it is especially critical during an economic downturn. As a CSM, you know your customers better than anyone. It’s your responsibility to know their goals, to understand how they use your product, and to know what they value most. So, during periods of economic uncertainty when your company’s current customer base is your greatest (or only) source of revenue growth, your knowledge and expertise becomes critical.

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SAP Commerce Cloud: End of Mainstream Maintenance (EoMM)

SAP Customer Experience

This notification is to share important news about the latest End of Mainstream Maintenance (EoMM) policies and to ensure you will have the best experience out of your solution. As indicated in the SAP Commerce Cloud Supplemental Terms and Conditions, Section 4.2, you must only use a version or release.

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Customer Service Mistakes and How to Avoid Them

Helpware

Today’s competitive market offers consumers a plethora of options. With many companies offering identical products, the one area that can distinguish a brand from its competitors is exceptional customer service. Customers who have the option of purchasing the same product at the same price from two different stores will inevitably opt for the one which offers them better service.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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How Netflix’s “Stranger Things” experiment helped to beat subscriber estimates

Maru Group

By Maru Entertainment & Technology | August 2, 2022. Ever since reporting an overall subscriber decline for the first time in ten years—a 210k fall— in April, the streaming giant’s fortunes radically changed. The streaming giant predicted much worse fortunes for the second quarter. In their Q1 shareholder letter , a forecast of 2 million subscribers lost was made.

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What Are the 5 Steps of Content Marketing?

DemandJump

Whether you’re new to content marketing or you’re experienced but looking for a new strategy, there is both good and bad news in the fact that there are relatively unlimited content marketing strategy examples easily accessible online. Whether these come in the form of instructive articles or a content marketing course , many of these will tease transformative outcomes.

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Uplight Wins Environment + Energy Leader and Fast Company Awards

Uplight

On top of the heat waves this summer, Uplight is thrilled to have won two awards: the Environment + Energy Leader top award and Fast Company’s Best Companies for Innovators. Environment + Energy Leader’s Top Product of the Year Uplight’s Plus product received a Top Product of the Year Award as part of the Environment Read More. The post Uplight Wins Environment + Energy Leader and Fast Company Awards appeared first on Uplight.

Company 59
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Climate innovation through an IP lens

Clarivate

In this blog post, we explore some of the best examples of game-changing climate innovation as revealed by company patents. Unprecedented heatwaves, deadly floodings and severe droughts around the globe: the summer of 2022 is proving that climate change could soon dramatically affect large parts of the world if we keep on with business as usual. As part of our sustainability goals , Clarivate has made the commitment to become carbon neutral by 2024.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Sara Williams talks debt – The Complaining Cow Consumer Show

Helen Dewdney

Sara Williams Debt Camel helps you manage debt and more. Sara Williams is an adviser at Citizens Advice who has her own website Debt Camel where she blogs about everything to do with debt and credit ratings. Go to person about anything debt or credit score related. Sara guest posted Ten ways GDPR will help consumers. This provides all you need to know about data protection and how you can challenge organisations about your data.

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Reimagining CX For the Metaverse Economy

PK

The metaverse is the next evolution of the internet: in essence, the internet in real-time 3D, where you can interact, do business, and socialize via an avatar. While it’s still […]. The post Reimagining CX For the Metaverse Economy appeared first on Concentrix Catalyst.

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What Do You Learn in a Content Marketing Course?

DemandJump

Learning content marketing is a mixture of strategic thinking, creative skills, and technical capability. In a content marketing course , students get insight about how to run successful digital marketing campaigns. This includes what content to create, how to create it, and what you do with it once it’s done. You’ll also learn how to measure marketing outcomes to prove your success and celebrate your wins.

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6 Guiding Principles for Conducting a Killer Executive Business Review (EBR)

Education Services Group

At a certain point, you’ve onboarded your customer, they’re up and running, and they’re using your product regularly. It’s time to sit back, relax, and pat yourself on the back for a job well done. LOL. In your dreams! Of course, as your customers move through the many phases of the customer journey, Customer Success Managers (CSMs) regularly connect with them to see how things are going.

Meeting 52
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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What Are the Steps of Developing Content Strategy?

DemandJump

In this day and age, what is the best way to market anything you can think of? If your answer was not content, then you are falling behind. Back in 2018, it was reported that the average time spent with any form of media was 8 hours per day in the U.S. alone. With more people working from home in the past few years, it is not a stretch to imagine that this number is much higher now as online content of all forms is a main source of popular media.

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There’s in-app for that: How to Leverage Personalization across the User Journey?

Optimove

Delivering the optimal customer experience through hyper-personalization is no longer the preserve of a few elite brands. Thanks to ever-evolving tech solutions, creating exceptional, personalized user experiences at scale has rapidly become critical to forging meaningful, valuable customer connections, and, quite simply, to the success of any brand.

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How Do You Write a Content Strategy Report?

DemandJump

Insights from DemandJump’s Experts. Congratulations! You did it, you successfully outlined a killer content strategy plan perhaps using a content strategy template for free. We know a lot of blood, sweat, and tears went into developing the perfect plan that fits right into your content strategy framework. But you’re not done yet. Now, it’s time to write that strategy report and get it approved.

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5 Call Center Technologies That Reduce Call Abandonment Rates

NobelBiz

Call abandonment is a phenomenon that call centers do everything they can to avoid. Customers frequently contact the service department when they are displeased with a brand's product or service. They are obviously unhappy and are not in the mood to discuss. Discover 5 Technologies that reduce Call Abandonment Rates. The post 5 Call Center Technologies That Reduce Call Abandonment Rates appeared first on NobelBiz®.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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How Do I Create a Content Strategy Framework?

DemandJump

Creating a content marketing strategy framework helps marketers plan more effective campaigns faster. But downloading a content strategy template for free might not be enough to spark your inspiration. That’s exactly why we wrote this blog—to walk you through how to develop a successful content strategy framework.

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Webinar Recap: Creating a Community Strategy

inSided

In a recent webinar with Commsor VP of Services, Erik Martin and inSided VP of Marketing, Remco de Vries, we discussed some important factors you want to consider when creating your community strategy. Here’s Erik’s biggest takeaways on how to approach content creation, finding advocates, internal support, and KPIs. Want to see the webinar in full? Click here to watch it on-demand. ??

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What Are the 5 Types of Digital Marketing?

DemandJump

Are you trying to reach a new audience or increase brand awareness? What about tapping into a new market? It might be time to boost your digital marketing approach from where it currently is. At this point, digital marketing can be an important resource that outweighs traditional media. Building up your presence online will ensure you reach more targeted customers and can increase sales.

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By 2027, US Online Retail Spending Will Reach $1.6 Trillion

Forrester's Customer Insights

Forrester’s 2022 Online Retail Forecast, US, provides insights about US total retail sales, online retail sales, and the online retail penetration forecast for 30 product categories for the next five years.

Retail 49
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Navigating the Future: Unveiling Trends and Bold Predictions in Customer Experience

Ready to explore 2024’s CX landscape? Join experts from SMG and guest Forrester as they discuss prominent trends actively shaping the industry and dive into a stack of bold predictions for the year ahead. Will the average customer experience improve? How can leaders leverage their CX metrics to establish financial linkage? What will global firms achieve using customer-facing generative AI?

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Is Content Marketing a Good Career?

DemandJump

Everyone wants to work in a career that fits their specific skill set and meets their needs as a person. We know this is easier said than done, and oftentimes people need a job to support their families rather than hold out for a specific dream position. With the rise of remote work and more people leaving jobs in recent years ( 4.3 million in December of 2021 alone ), however, people are placing a higher value on careers they truly enjoy.

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What will Web3 look like for businesses?

My Customer

WWeb3, the metaverse and NFTs are all still so new that it’s easy to see them as buzzwords. People like to talk about them, but what do they. 15th Aug 2022. By Prashant Kelker Partner & Lead Americas - ISG Digital.

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Is Content Marketing Manager a Good Career?

DemandJump

We often hear that content is king, and with companies using content marketing seeing 30% higher growth with 15% lower customer acquisition costs than those that don't, it’s no surprise why. With all the benefits that content marketing brings to businesses, a content marketing career path is one that many are considering.