ART Forum: Exploiting Data Blending to Create More Powerful Linkages
InMoment XI
MAY 4, 2016
This is the 27th year of the AMA’s Advanced Research Techniques (ART) Forum, where academics and practitioners discuss the latest developments in marketing research and analytics. MaritzCX experts Kurt Pflughoeft and Sharon Alberg have been invited to present at this year’s conference. Their session “Exploiting Data Blending to Create More Powerful Linkages” showcases how.
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