Sat.Oct 30, 2021

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A quick intro to people analytics and how it improves employee experience

Adrian Swinscoe

This is a guest post from Tim Ferguson, a writer and editor of Marketing Digest. Just as digital marketers use analytics to understand their customers better, […]. The post A quick intro to people analytics and how it improves employee experience first appeared on Adrian Swinscoe.

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User Experience Surveys: 10 Questions to Ask

ProProfs Chat

74% of people are likely to return to a website if it is mobile optimized. 40% of people abandon a website that takes more than 3 seconds to load. User experience (UX) can make or break a brand identity. Fortunately, there are many steps you can take to understand your customers’ user experience better and rectify issues, if any. In fact, companies can detect 85% of UX-related issues just by performing a usability test on a group of five users.

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I Am Really Frustrated! Why Can’t My Boss See The Need to Change?

Beyond Philosophy

Rachel has a problem. Her boss can’t see the need to change. She is frustrated and doesn’t know what to do. Lucky for her, she listens to our podcast and took advantage of our “Help! I’m in a Pickle!” segment for our advice on what to do. In this episode, we explore what Rachel, or anyone who champions Customer Experience but doesn’t have the support they need from above, can do to convince her boss that there is a need for change.

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Why move from Legacy document management to a future-ready knowledge base?

Knowmax

Why move from Legacy document management to a future-ready knowledge base?

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Workplace Trends in 2022 and Beyond

Doing CX Right

How will workplace experiences change in the upcoming years? Read predictions and plan ahead to gain customer and employee brand loyalty. The post Workplace Trends in 2022 and Beyond appeared first on Doing CX Right.

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[CX Tribe] 2 November 2021 – Real World CX ROI + Useful UX Design Rules

Genroe

CX Tribe is the best Customer Experience insights, case studies and statistics. Human curated. Delivered weekly. Join more than 5,000 other CX Professionals and subscribe. See things in the present, even if they are in the future. Larry Ellison, co-founder of Oracle Presently, this is what I’m seeing in CX. [Research]2021 Customer Experience ROI Study […].

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Customer horror stories: Sunset leaves customers staring into darkness

inSided

Today's inSi-DED story comes from no one other but Mary Poppen , CCO extraordinaire. In this story, she shares what happens when you forget to include a crucial date in your change management plan. (No big deal.).

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Importance of Customer Feedback + Ways to Collect It

ProProfs Chat

The possibility of achieving sustainable business growth will get decimated if you cannot get on your customer’s pulse. When you don’t know what’s best about your services, you won’t be able to do more of it. Similarly, without knowing what’s the worst about them, you can’t stop doing it. This is where the importance of customer feedback plays its part.

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Market Segmentation: Types and Benefits

ProProfs Chat

Today, customers have diverse needs and one solution for all isn’t going to work. The identification of what customers want is important and based on different factors, marketers need to divide people into market segments. That’s exactly what market segmentation is all about! With the help of certain shared factors, a wide population can be put into subgroups for targeted marketing.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.