Back to the CX Future: Where CX Came From and Where It’s Going
Oracle
MARCH 7, 2019
CX: The Past. I often remind people the acronym “CX” was little-known until Bruce Temkin and Jeanne Bliss co-founded the Customer Experience Professionals Association in 2011. In fact, it was not uncommon for the skills and competencies professionals used in pursuit of doing what was right for customers and employees prior to 2011 to be overlooked, or considered “soft and fluffy,” or just plain irritating. “Customer experience” across the organization wasnR
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