Customers That Stick
APRIL 8, 2017
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Customer Enthusiast
APRIL 8, 2017
After a recent presentation where I emphasized the importance of employees being aware of their purpose – their highest priority – at work (which, for most employees, is to create a delighted customer), I was approached by an attendee who asked, “Isn’t the real purpose of every business to make a profit?”. I asked to him to finish the quote by Peter Drucker, the father of modern management: “The purpose of a business is to create…”.
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