Book Review: The Endangered Customer by Richard. R. Shapiro
Maz Iqbal
APRIL 23, 2016
I enjoyed reading Richard Shapiro’s first book: The Welcomer’s Edge. In this book Richard set out a 3 step model (the greet, the assist, the leave-behind) for making a human connection with customers through every customer interaction. In his latest book – The Endangered Customer – Richard expands the 3 step model into eight steps in the … Continue reading "Book Review: The Endangered Customer by Richard.
52 
Let's personalize your content