Sun.Aug 04, 2019

article thumbnail

System 1: How is it affecting your brand's success?

Perceptive

Why do we buy the things we buy? Why do we choose the things we choose? Is it because of value, taste, preference? Or is it because of something we don’t even realise?

System 43
article thumbnail

Breaking the Status Quo of CX — Part 2

CloudCherry

Many corporate initiatives start out with a flood of excitement and energy, but it can be hard to sustain that momentum over the long haul. That’s a big reason why some customer experience (CX) programs are struggling. Think about it: CX programs can take three to five years to become a core part of the business. You need time to institute the voice of the customer (VoC) practices and take action based on authentic customer feedback.

article thumbnail

What is Survey Fatigue and how to combat it?

SurveySparrow

When it comes to studying about an organization’s client base, there is hardly anything more effective and successful than a Customer Satisfaction Survey. Undeniably, for decades, these surveys have given customers quiet a lot of opportunities to elevate their anxieties and chant compliments about their companies to the public. What once commenced as the general store billing clerk asking, “You choose to have your one kilogram of sugar wrap up in a paper or do you prefer to carry it in a sack?

Survey 40