Mon.May 14, 2018

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Cost centre or profit driver? Customer Experience and ROI

Maru/HUB

Last year’s webinar we held revealed that over 98% considered themselves to be “under pressure” to demonstrate ROI from their customer experience programme. This is hardly surprising considering that some 90% of organisations still view CX programmes as a cost to the business, rather than a driver of profit. Nevertheless, for those who are willing to commit to customer experience management, demonstrable ROI is not only achievable – in today’s customer-driven marketplace, it is necessary.

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4 Essential Resources to Read Before You Craft Your Contact Center RFP

BlueOcean

You’re no stranger to RFPs. Love them or hate them, the undeniable truth is that they’re crucial to making informed business decisions about future vendors and partners. The purpose of a contact center RFP is no different: it’s an essential process to use when choosing an outsourcer. However, the contact center RFP is unique and can’t be modeled on the same old RFP template used for other services your company may procure.

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Amelia Sizemore Is Now A Certified Customer Experience Professional

Kerry Bodine

Last week, my colleague Amelia and I joined nearly 400 other customer experience professionals at the annual CXPA Insight Exchange in New Orleans. It was an energizing (and, to be completely honest, exhausting) two days—but the work didn’t end for Amelia when the conference was over. The following day, she took the CXPA ’s exam to become a certified customer experience professional.

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I’m Hammer, You Must be a Nail

Horizon CX

While doing some research on change management and organizational transformation, it struck me that as CX professionals we tend to see the impetus for any change initiative as deriving largely, if not totally, from looking at organizational issues primarily through a CX lens. I suppose that’s natural when, as passionate CX practitioners, we want to impact the business world in a way that is congruent with our beliefs, knowledge, skills, and experience.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How To Write Customer Experience Surveys

Amity

Understanding your customers is an essential part of enhancing the way of measuring customer success. Although other methods of interaction get more attention, the tried and true customer experience survey can get you the information you need most. What should be included in a customer experience survey? Answers may differ slightly, but experts agree on most of the basics.

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5 Top Customer Service Articles For the Week of May 14, 2018

ShepHyken

Each week I read a number of customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comment about each article and would like to hear what you think too. Google’s robot assistant now makes eerily lifelike phone calls for you by Olivia Solon. (The Guardian) Google Duplex contacts hair salon and restaurant in demo, adding ‘er’ and ‘mmm-hmm’ so listeners think it’s human.

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Enhance Customer Service Experience Using Self-Service

Answer Dash

Customer Service Add-On Back when I was in college I worked at a self-service gas station. I’m probably dating myself, but this was at a time when gas stations were just converting over from full-service to self-service. Our stations went from pumping the gas for the customer, checking their oil, and washing their windows to just collecting their money and saying, “Thank you.

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Machine Learning vs Artificial Intelligence – Understanding New Business Technologies

Oracle

Artificial intelligence (AI) has been the stuff of science fiction for decades, yet technology is finally bringing intelligent computer systems to life. While Elon Musk has warned that AI could create immortal dictators , companies around the world have been deploying AI to improve customer experience and streamline business practices for years. When it comes to how to use these new technologies, it’s important to think beyond just machine learning vs artificial intelligence and understand

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Why your customer feedback isn't actionable - and what to do about it

MyCustomer

Voice of the Customer Why your customer feedback data isn't actionable.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Achieving Alignment in the CX Development Cycle

Cyara

In our work with Cyara customers, the Domain Consulting team has found that many organizations are struggling with maintaining alignment between and within their business and IT teams while working to increase the speed of their deployments. This point was reinforced during an Agile-focussed panel at Cyara Xchange 2018 and also in conversations I had throughout the event.

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East vs. West: Building by Building Segmentation

Uplight

With data from over six million business customer meters in our database, our building engineering team is continuously analyzing and comparing performance on a building by building basis. Recently, they set out to see if they could layer any insight into the age-old East vs. West energy efficiency debate. As a Massachusetts-based company, we pay particular attention to how we compare to our Californian counterparts.

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Key Insights from CX18

Cyara

I love Nashville. Over the years I’ve been to Nashville for three conferences, all at the Opryland Hotel. If you’ve never stayed at the Opryland Hotel, you’re in for a real treat — it’s like being in a terrarium. Enclosed, lush green grounds with winding paths. Why, there’s even an indoor boat ride!

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Why Lying is a Bad Idea, Especially to your Customers

Solvvy

The post Why Lying is a Bad Idea, Especially to your Customers appeared first on Solvvy.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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ServiceNow Offers A Refreshing Take On Customer-Centricity With Their Customer Service Application

Forrester's Customer Insights

I attended ServiceNow’s Knowledge18 conference, held in Las Vegas on May 7-10. It’s a well attended conference by 18,000 people who use one or more of their cloud service management, HR, security and customer service products which are all built on an enterprise-grade platform. At the conference, there was a lot of emotion spent talking […].

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How to Manage Utility Net Promoter Score Performance

Escalent

“And when you speak of me, speak well.

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B2B Marketers Need To Establish Process Rigor (Without The Mortis)

Forrester's Customer Insights

I had the pleasure of collaborating with fellow Forrester analysts, Jessie Lui and Ryan Skinner, on the subject of marketing process – one of the lynchpin competencies in Forrester’s Marketing Innovation Playbook. As Jessie Lui explained in her blog introducing the series, we wrote three reports, each targeted at a beginner, intermediate or advanced maturity […].

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How to Increase New Hire Retention

Comm100

High employee turnover is a problem many executives face – and an expensive one too. It costs 21% of an employee’s salary to replace them , meaning a high bounce rate can be detrimental to the company’s progress. Also, workers are more prone to job hopping in an economy where they face fewer consequences. Although longtime employees can leave abruptly, losing new employees is a more common problem.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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A Week In India: Three Lessons Learned

Forrester's Customer Insights

I was lucky enough to spend a week in India earlier in the month and had some interesting conversations with services firms about how the expectations from their customers and the nature of their engagements are changing. Aside from experiencing the wonderful cities of Bangalore, Hyderabad, and Pune and sampling delicious samosas and paneer dishes, I also managed to have some great conversations with Forrester […].

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Storytelling and data visualization… So what?

Dapresy

At Dapresy, we are very good at empowering our clients to communicate complex data in easy to understand ways. Our software enables this through the use of story-telling, and the use of infographics. Our free-form platform – which can be likened to a blank canvas that provides full creative freedom – facilitates the placement of data elements, text, visuals, etc., allowing you to tell your data story in way that is easy to understand for everyone – not just us data geeks.

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By Acquiring Flipkart, Walmart Gets Access To The Indian Market — For A Premium

Forrester's Customer Insights

In April 2017, Flipkart raised funds from Softbank, eBay, Tencent, and Microsoft to counter Amazon’s rapidly growing presence in India. On May 9, 2018, Walmart announced that it will jump into the fray, paying $16 billion to acquire 77% of Flipkart and finally get the chance to sell goods to Indian consumers. This deal gives […].