Sat.Oct 09, 2021

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54% improvement in Activation rate

Optimove

As NYRA’s team looked into solutions, they found Optimove to be an intuitive tool that can accelerate their CRM marketing by helping them automate marketing processes and surface additional segments. With Optimove, NYRA’s team was able to go beyond automation and implement advanced experimentation practices, orchestrate multiple channels, and leverage Optimove’s robust analysis solution to save considerable time and resources.

CRM 98
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Stumped for New Ideas? This is What is Stopping You

Beyond Philosophy

Do you remember Blockbuster, Circuit City, or Kodak? I ask because these brands are not around anymore. They were once the leaders in their field, the only game in town in some cases, but now they are gone. They disappeared because they didn’t respond to changes in the marketplace with new ideas. It isn’t unusual for an organization to be set in its ways.