What Is AR Doing for Your Customers?
Oracle
APRIL 15, 2019
What is AR? Depending on the current augmented reality hype cycle, the answer to that question ranges from “value-adder” to “distracting novelty” As a business looking to take advantage of the latest customer experience technologies, however, you need to get this right. That means being able to sort through which AR implementation has the potential to truly work for you, and which is merely a flash in the pan that will momentarily snag eyeballs before buyers move on.
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