Mon.Jun 27, 2022

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Instagram DMs: A Channel Customers Love

Lithium

Trust us. You don't want to overlook Instagram. If your brand is wondering whether they should turn on Instagram DMs via Khoros , first ask yourself, "Are your customers using Instagram?". "Many of our clients are on Instagram and we needed to find a more efficient way to respond to the hundreds of inquiries we receive daily. The Messenger API for Instagram has enabled our team to easily resolve queries received via Instagram messaging, comments and story mentions within the platform, providing

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87% of Consumers Want to Be Contacted in Their Preferred Channel. Enter: Hybrid Customer Experience.

Kustomer

In a post-pandemic world, consumers have undergone an inadvertent shift in mindset and expectations surrounding customer experience (CX). The pandemic created a new normal born out of necessity — a normal in which human interaction came to a screeching halt and alternative methods for communication and, more specifically, customer service, became a requirement.

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Marketers Are Prioritizing Analytics and Creative More This Year – Here’s Why

Merkle

Merkle’s recently released Q3 2022 Performance Media Report surveyed marketers to understand trends across the industry. It uncovered several key trends that spanned media channels, as well as the latest on privacy and inflation. One of the report’s findings highlighted the importance of areas outside of traditional media channels to today’s marketing organizations.

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Case study: How Copper increased retention with community

inSided

When Ken Aponte first joined CRM software company Copper back in December 2020 as their VP of Customer Success, he noticed one thing: retention wasn’t where it needed to be. One year following the launch of the Copper Community , their community sees steady, linear growth, with retention following the same trend.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Four Ways to Build Personalization in Your Commerce Program

Merkle

While companies continue to win with customer experience, not every platform or piece of technology is created equal when it comes to meeting consumers in the context of their commerce journey. Even the best technology for your company won’t get you there right out of the box. Critical roadblocks to success include a siloed approach to commerce environments and capabilities, as well as complacency toward customer experience management (CXM) best practices.

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3 Cisco Live 2022 Key Takeaways

MiaRec

Last week, my team and I felt really blessed to be able to go to Cisco Live in Las Vegas for the first time in two years — a sentiment that was felt by many of the other conference participants and echoed by Cisco CEO, Chuck Robbins, when he came on stage for the keynote.

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4 DOs and 3 DON’Ts for Chatbot Testing Strategies

Cyara

This article was originally published on Botium’s blog on February 9, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. A quick summary of 7 important DOs and DON’Ts when designing a chatbot testing strategy. We are continuously seeing teams ignoring those actually rather simple rules.

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Inspect your data labels with a visual, no code tool to create high-quality training datasets with Amazon SageMaker Ground Truth Plus

AWS Machine Learning

Launched at AWS re:Invent 2021, Amazon SageMaker Ground Truth Plus helps you create high-quality training datasets by removing the undifferentiated heavy lifting associated with building data labeling applications and managing the labeling workforce. All you do is share data along with labeling requirements, and Ground Truth Plus sets up and manages your data labeling workflow based on these requirements.

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Detecting Dead Ends in the Chatbot Conversation Flow

Cyara

This article was originally published on Botium’s blog on April 15, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. Rule-based chatbots are a good starting point to gain experience in designing chatbots. These decision-tree-based bots are following a set of rules and use a planned, guided dialog. Behind the apparent simplicity, there are plenty of operational-level difficulties for conversation designers in the maintenance.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Understand your Decision Making Unit to align process and experience objectives

SAP Customer Experience

Congratulations! You’ve volunteered (or you’ve been volunteered) to lead a journey to process analytics initiative in your company, bringing the worlds of process and experience together. Long are the days in which your company has solely relied on information from operational systems to make decisions.

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What Makes a Great Chatbot?

Cyara

This article was originally published on Botium’s blog on April 21, 2022, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. "What makes a great chatbot?". The ultimate question that moves the chatbot industry, without having a clear answer. This question is so difficult to answer because there are so many variables to consider when working on chatbot development and conversational design.

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Look to the past to design the future call centre

My Customer

LWhile there is some debate about who said: “Never make predictions, especially about the future”, the words certainly hold a cautionary. 6th Jul 2022. By Walroux Engelbrecht.

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Continuous Speech Recognition Testing

Cyara

This article was originally published on Botium’s blog on February 23, 2022, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. From traditional IVR systems, still very common in customer service, to voice assistants on Alexa or Google Assistant — voice technology is nowadays part of everyday life, and it will continue to gain importance in the future.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Why Primark’s decision to go digital could damage customer experiences - and how it can be avoided

MyCustomer

Engagement How Primark's digital shift could harm its CX.

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Chatbot Testing: The Ultimate Business Benefit

Cyara

This article was originally published on Botium’s blog on March 24, 2022, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. Like most people in other technical fields, we can also get easily carried away with what we are currently building, cherishing the tiniest details we carefully thought out and already focusing on future improvements.

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How CX leaders can fight the workplace friction impeding their progress

MyCustomer

Engagement How CX leaders can fight workplace friction.

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Top 3 Chatbot Security Vulnerabilities in 2022

Cyara

This article was originally published on Botium’s blog on January 25, 2022, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. Chatbots have been around for a long time and based on the global chatbot market size (and the expected growth), they will stick around for a long time and gain importance. In the past, they’ve rarely met customer expectations or provided much positive experience.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How to Run a Successful Salesforce CX Program

Zonka Feedback

Customer Experience is the sum total of all the interactions and incidents that customers go through while dealing with a business. It is the perception that gets built in their minds about you and your company based on all interactions and events in their customer journey.

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Unveiling the Value of Chatbot Testing

Cyara

This article was originally published on Botium’s blog on February 2, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. “What is the value of testing chatbots?” — A question that hits right in the heart of every passionate tester. Seeing it again in my inbox, it’s time to shed some light on this topic.

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TikTok Analytics: The Next Frontier In Digital Engagement

Lithium

Take a deep dive into reading between the lines of your TikTok analytics and why they’re unlike any other. TikTok, TikTok, TikTok, kids these days say it’s all the rage. While it's easy to fall victim to juvenoia or the misunderstanding of youth culture, TikTok has the data to back up its popularity with all ages. This social channel has exploded in use since 2020, with over 1 billion current users and growth unmatched by any other social media today.

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Upskilling Test Engineers for Chatbot Projects

Cyara

This article was originally published on Botium’s blog on March 26, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. With Botium , we are currently defining the industry standard for testing chatbots. In our support and developer channels, we are regularly receiving questions like: I have to test a Whatsapp chatbot, can you help me to set up Appium for it ?

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Transferable Skills You Need

CSM Magazine

Jobs that complement each other are a crucial part of developing a career. It can help to learn skills and knowledge that you can transfer into different industries. In this article, we will explore some of the most common transferable skills and discuss how they can help you in your career. What are transferable skills? Simply put, transferable skills are skills that can be applied in a number of different settings.

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How to Automate Testing of your WhatsApp Chatbot

Cyara

This article was originally published on Botium’s blog on January 28, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. When it comes to testing WhatsApp chatbots up to now there have been mainly two approaches: Testing manually on a smartphone. Testing backend functionality with API Testing.

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Community Summer Camp: Join our educational series on community-led growth

inSided

If you’re anything like us, you still have fond memories of being a youngster and going to Summer Camp. Sit 'rou nd the fire, crafting bracelets, raising the flag and making new friends! While we’re all undeniably older now, there’s no reason we shouldn’t still be able to have a good mature “camp” experience. That’s why we're putting on a multi-week Summer Camp-themed educational series on everything community and community-led growth.

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Beginners Guide to Automated Voice App Testing

Cyara

This article was originally published on Botium’s blog on February 3, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium. This guide suggests best practices, infrastructure, and tools to ensure your voice app continues to deliver outstanding user experience.

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Navigating the Future: Unveiling Trends and Bold Predictions in Customer Experience

Ready to explore 2024’s CX landscape? Join experts from SMG and guest Forrester as they discuss prominent trends actively shaping the industry and dive into a stack of bold predictions for the year ahead. Will the average customer experience improve? How can leaders leverage their CX metrics to establish financial linkage? What will global firms achieve using customer-facing generative AI?

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Blueshift Named CDP, Marketing Automation, and Mobile Marketing Leader by G2

Blueshift

Our G2 Leader Summer 2022 ranking is based on receiving high customer satisfaction scores and having a large market presence, The post Blueshift Named CDP, Marketing Automation, and Mobile Marketing Leader by G2 appeared first on Blueshift.

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3 Steps: Register Oracle Digital Assistant in Botium

Cyara

This article was originally published on Botium’s blog on April 12, 2021, prior to Cyara’s acquisition of Botium. Learn more about Cyara + Botium.

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Five Things Utility Customers Care About Apart From Price 

CSM Magazine

The UK energy sector is hitting crisis point right now. We have already seen big names going out of business. Customers are enduring the pain of unprecedented price rises.And there is more to come this autumn when the Ofgem price cap will increase again. With so much attention on prices, it may seem irrelevant to talk about customer service. However, research conducted by Macro 4 suggests that utility companies should be keeping a close eye on the service they provide to customers.