Thu.Jul 19, 2018

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Make This Small Change For Big Results

Beyond Philosophy

We all have a Status Quo Bias when it comes to decision making. Also called Status Quo Inertia, the Status Quo Bias is our preference to keep things the same or maintaining a previous decision. Your customers have one, too, and you can use it to get them to do what you want in your Customer Experience. In the 80s, two professors, William Samuelson and Richard Zeckhauser wrote an article for the Journal of Risk and Uncertainty called, “ Status Quo Bias in Decision Making.

Policies 199
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Placement of Survey Questions

InMoment XI

This is an article written by MaritzCX in which the nature of survey questions are examined and connections to business results are illustrated. The placement of certain key survey questions – particularly the overall satisfaction question in a customer satisfaction questionnaire – has been extensively debated among academics, suppliers, and clients.

Survey 200
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Moving to a digital experience will pay dividends for financial institutions

Quadient

Digital business transformation is a must if financial institutions want to keep pace with customer experience expectations. According to Peter Wannemacher, Principal Analyst at Forrester, many financial institutions are moving towards an omni-channel, digital experience but, unfortunately, they are not keeping pace with shifting customer behaviours and expectations.

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10 chat support job responsibilities: what you need to know about providing live chat support to your customers

UJET

It's Friday. You're queuing up emails for next week's big product announcement when all of a sudden your email service stops working.

Customers 297
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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3 Tips on Maximizing Salesforce Survey Data

GetFeedback

Customer feedback makes Salesforce even more powerful. When survey results live on the customer record, you not only gain visibility into your customer experience, but you can use those insights to drive action across your business. Today, we’ll share a few simple tips on improving visibility and driving action with Salesforce survey data. 1. Create a Salesforce survey dashboard.

Tips 240

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3 Tips on Maximizing Salesforce Survey Data

GetFeedback

Customer feedback makes your CRM even more powerful. Here are a few simple tips on improving visibility and driving action with Salesforce survey data.

Tips 170
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The Rise of the ‘Mobile Mindset’ and Its Impact on Customer Behavior

Oracle

Marketers are constantly asking themselves the same question: What makes our customers tick? They ask this question because every brand wants to deliver more of what people want and less of what they don’t. It’s a question that has become harder to answer in today’s digital world. Consumers now have more choice than ever before, and their expectations can appear to change on a daily basis.

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How to take your CX from good to great with data collection and CRM technology

SurveyGizmo

Many companies understand the value of customer experience but lack the analytics needed to strategically scale. While 75 percent of organizations believe themselves to be customer-centric, only 30 percent of consumers agree, according to Capgemini. In today’s digital landscape, it’s statistics like these and many others correlate long-term success and revenue growth with a company’s overall customer experience (CX).

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4 Brand & Customer Experience Trends for the End of 2018

Prophet

As we move into summer, we continue to see many interesting shifts in the world of brand. Some of the things we reported on earlier this year – AI, relevance and storytelling – are still top of mind, but moving forward, I see the following trends shaping the next several months: 1. Brand and Experience […]. The post 4 Brand & Customer Experience Trends for the End of 2018 appeared first on Brand and Marketing Consultancy | Prophet.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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The Inconsistency of achieving Professional Performance Consistency

One Millimeter Mindset

Achieving professional performance consistency is both a target for some professionals as well as a never-ending quest, for others. Why is that? Do you recognize yourself in any of these three professional performance scenarios? Do you target professional comfort or discomfort when you create output and outcomes, on behalf of clients? Is your workforce a mixed-bag of professionally inconsistent performers?

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Why NAP Matters for SEO

ReviewTrackers

Businesses that rank highly in local search engine results are more likely to attract visitors, drive conversions, and increase sales. In fact, according to research: 92 percent of search users and consumers choose a business that appears on the first page of local search results. And approximately 53 percent visit a business within 48 hours of performing a local search.

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7 Smart Ways to Reduce Call Center Turnover Forever

Playvox

With call center turnover rates at 25%-35%, it can be a challenge maintaining quality customer service. The success of your organization depends on your staff, and if you are experiencing high turnover rates, you need to ask yourself why and how can you reduce call center turnover. Not to mention, high call center turnover rates are heavy on the wallet.

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79% of Consumers want Human-Driven Customer Service

Ann Michaels and Associates

The use of automation in customer service (think chat bots and automated email responses) is becoming more common these days due to its ability to increase efficiency and reduce the burden on human workers. However, in certain circumstances, human intellect, emotional intelligence, and empathy are needed to resolve a problem. As technology becomes more capable and lines are blurred between humans and machines, customer-centric companies will need to determine the most appropriate circumstances i

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Passengers doubly likely to be delayed on flights will need double the help!

Helen Dewdney

School holiday time is upon us again. For many people this will mean taking a flight abroad to a favourite destination. But it is now more likely than ever that you will encounter problems with your flight. The International Air Transport Association (IATA) has recently revealed that delays so far this year have already more than doubled, compared to 2017.

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Content Marketing in 3 pictures

Forrester's Customer Insights

We’ve officially retired our ‘Content Marketing Playbook’ We’re still doing research on content and content strategy, but – as we said about two years ago – the utility of talking about ‘content marketing’ just isn’t there anymore.

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How to Lead CX Transformation in a Customer-Focused Tech Organization

Customer Bliss

“You can’t change Rome in a day. You need a plan and you need to take baby steps,” said Sue Martin Homes , Global VP of Customer Service at Newegg , the leading tech-focused e-retailer in North America. In today’s lively chat with Sue, we talk about her customer service experience and leadership that paved the way for her success in transforming the CX culture at Newegg, a multi-billion dollar company that has been customer-focused since its inception.

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Loss Of Privacy’s A Humanity Tax

Forrester's Customer Insights

People are pragmatic, and they predictably think they’re rational — which is great. It’s been reported pretty extensively that the Russian government interfered in the last US presidential election. It’s not a stretch to say that most Trump voters would acknowledge Russian interference as a fact. It’s also unlikely any of them would acknowledge that Russian […].

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.