Tue.Sep 19, 2023

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7 Common Mistakes CX Leaders Make (And How To Avoid Them!)

Experience Investigators by 360Connext

Whether you’re new to customer experience management or a seasoned leader, it can feel challenging to know where to prioritize your time and resources, can’t it?! There is a lot of area to cover when designing better customer experiences. It’s understandable for CX leaders to want to address everything, everywhere, all at once. Along the way, however, we’re bound to spread ourselves too thin and lose sight of our greater customer experience vision (myself included!).

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Playing to Win in Customer Service

ShepHyken

One of the more enjoyable activities in my life is playing hockey. When I’m in town – not out speaking at conferences – I lace up the skates several times a week to play in a friendly hockey game. In close games, when my team is up by one or two goals, I remember my school days when our coaches encouraged us to continue playing to score, even when we were winning, versus switching to more defensive play to prevent the other team from scoring.

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[Experience Action Podcast] Prioritizing with a CX Charter

Experience Investigators by 360Connext

”How does the CX Charter address potential conflicts or challenges? And, does it provide guidelines for resolution that prioritizes the customer’s experience?” A Customer Experience (CX) Charter is a document to help your team deliver results more efficiently and effectively. It helps ensure you’re all on the same page (pun intended).

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How VirtuSwap accelerates their pandas-based trading simulations with an Amazon SageMaker Studio custom container and AWS GPU instances

AWS Machine Learning

This post is written in collaboration with Dima Zadorozhny and Fuad Babaev from VirtuSwap. VirtuSwap is a startup company developing innovative technology for decentralized exchange of assets on blockchains. VirtuSwap’s technology provides more efficient trading for assets that don’t have a direct pair between them. The absence of a direct pair leads to costly indirect trading, meaning that two or more trades are required to complete a desired swap, leading to double or triple trading costs.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Joe Cicman - Principal Analyst at Forrester

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. To stay ahead of the curve, digital leaders are experimenting with less risky initiatives and scaling back on outdated projects that no longer yield impactful results.

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Researchers of Nobel class: Citation Laureates 2023

Clarivate

The Citation Laureates 2023 list has been announced, recognizing a select group of influential, highly cited researchers whose contributions are on par with Nobel Prize recipients. We explore their profound impact on our world and their enduring commitment to the pursuit of knowledge, inspiring the next generation of researchers. We at the Institute for Scientific Information (ISI) at Clarivate have announced 23 new Citation Laureates , a designation that recognizes researchers of Nobel class b

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Forrester Finds AI Used in Marketing by Two-Thirds of B2B Brands

CSM Magazine

The digitisation of marketing has ushered in an era of unprecedented possibilities. Central to this evolution is the adoption of Artificial Intelligence (AI). AI, with its predictive analytics, personalisation capabilities, and data processing prowess, is fundamentally reshaping the landscape of B2B marketing. Let’s delve into how AI is augmenting B2B marketing strategies and the opportunities and challenges it presents.

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What is Inbound Telemarketing?

Magellan Solutions

Customer support is essential to building customer loyalty and enhancing customer experience. In fact, 84% of businesses that give importance to customer service tend to have an increase in revenue. However, attaining exceptional customer service is still a challenge for most businesses. Some focus their marketing efforts on reaching out to customers randomly to sell their products or services.

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Unlock ML insights using the Amazon SageMaker Feature Store Feature Processor

AWS Machine Learning

Amazon SageMaker Feature Store provides an end-to-end solution to automate feature engineering for machine learning (ML). For many ML use cases, raw data like log files, sensor readings, or transaction records need to be transformed into meaningful features that are optimized for model training. Feature quality is critical to ensure a highly accurate ML model.

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12 Creative Ways to Keep Your Customers Happy

Helpware

If you keep your customers happy, they can spread positive word of mouth online, provide repeat business, and increase purchases. In the past, businesses flourished by merely addressing specific needs; however, in today's competitive landscape, delivering just a product or service isn't enough, as consumers expect more and won't settle for a subpar experience.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Using Customer Feedback To Empower Frontline Agents

Cyara

With so many frontline contact center employees working from home, holiday destinations, and outside the traditional contact center, the topic of how to keep employees engaged is a hot one. Yet many companies continue to overlook a key resource that can be used to engage and empower staff: customer feedback.

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Integrating Composable Storefront with Intelligent Selling Services for SAP Commerce Cloud

SAP Customer Experience

Abstract SAP Commerce Cloud has targeted at providing a headless, flexible and modular E-commerce solution for delivering modern customer experiences and as the key component of the headless feature, SAP Commerce Cloud, Composable Storefront (also known as Composable Storefront or 3CS) has been released since 2211 as the only strategic.

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Eye on Innovation Series | Episode 1: Commitment to Relentless Innovation

2020 Research

[link] Welcome to Sago’s first installment of our ongoing series, Eye on Innovation. Throughout this series, we talk with experts about the intersection of technology and market research, the boundless possibilities that emerge, and their vision for where this journey is taking Sago and the industry. In Episode 1, we dive into the topic of why the commitment of relentless innovation is essential to insights professionals and the market research industry as a whole.

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Reduce Work Friction in Call Centers, and You’ll Ease the Agent Turnover Crisis

CSM Magazine

Last year, call centers averaged a 38 percent agent turnover rate – 12 percentage points higher than in 2020. That turnover has a steep cost. Christophe Martel, cofounder and CEO of FOUNT , investigates. Analysts have blamed everything from competitor poaching to general dissatisfaction. But the reality is that many call centers see high turnover because their environment creates a lot of work friction: the kind of everyday obstacles that make it harder than necessary for agents to do their jobs

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The Best Ideas From CS Experts Worldwide – All in One Place

Propel23, the world’s first and best online event for CS professionals, had 30+ sessions focused on distinct aspects of post-sale operations. This Ideabook distills those sessions into insights and actionable resources for the CS community through a curated collection of ideas, strategies, and best practices, sourced directly from industry leaders and experts around the world.

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The Future of Insights: Raj Manocha on AI’s Disruptive Role in Market Research Dynamics

2020 Research

Uncover the practical ways in which AI can be harnessed to uncover deep, meaningful insights in our webinar, Harnessing AI in Market Research: A Roadmap to the Future Register Now The impact of Artificial Intelligence (AI) across industries is undeniable. But how does this translate to the world of market research? We sat down with Sago’s Chief Client Officer, Raj Manocha, to gain insights into this.

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Dropped Calls Decoded: Causes and Solutions for Contact Centers

NobelBiz

Ah, the dreaded dropped call – the arch-nemesis of every contact center agent’s productivity and the ultimate buzzkill in the world of customer service. Picture this: you’re right in the middle of resolving a customer’s epic quest for a solution, and just as you’re about to unveil the treasure trove of answers, poof! The call vanishes into thin air, leaving you staring at your phone like it’s some sort of cosmic joke.

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Quick Qual: Trusted Recruitment for Your Simple Qual Projects

2020 Research

At Sago, we understand that not all projects require the same level of complexity. So, while you already trust us with your most intricate recruiting work, it’s time to unleash the power of Quick Qual for those seemingly simpler tasks. Whether you’re looking for research on high usage products or general product explanation, this cost-effective option can deliver high-incidence qualitative recruits in just two weeks or less.

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Experience management – why your EX is the stress test for your CX

ECXO

Article source: [link] Experience management will test your ability to adapt to a new AI reality. As you sit down, you become your own integrated leverage tool. It’s impossible to deliver a consistent, differentiated CX without investing in the experience of the people designing and delivering that experience. In simple terms your EX needs to align with your CX.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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From Data to Decisions: Harnessing In-App Survey Questions for Actionable Insights

SurveySensum

So yesterday my friend Jess was scrolling through a new travel booking app to book a hotel. While browsing, she kept receiving in-app surveys asking her to rate her experience. The question was – “ What do you think of our products? ” What products, right? Jess also thought the same and just responded “It was okay” just so she could continue with her booking.

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Tips To Coach Contact Center Agents From Warby Parker Exec

Blake Morgan

                     Data and innovation: Modern customer experience and contact centers should be data-driven regardless of the company or industry. Coaching: Active coaching and monitoring is necessary to maintain the right approach and process. Contact Centers and Customer Experience: Build a customer experience culture that directs people on how to serve customers better.

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Five Things To Look for When Shopping for a CS Platform

Gainsight

Customer success is no longer an afterthought—it’s a strategic imperative. To ensure your customers are not just satisfied but thriving, you need the right tools in your arsenal. Enter the Customer Success Platform, a multifaceted solution designed to empower your team and drive customer satisfaction. But with so many options on the market, how do you choose the perfect fit?

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The Kustomer Service Pulse: Customer Experience in the Digital Era: The Impact of AI and Automation

Kustomer

Welcome to The Kustomer Service Pulse , a new series on the Kustomer blog where we share our point of view on customer service experiences that showcase how companies can create unforgettable moments with their customers, drive impact for their business, and elevate their brands. In today’s digital era, customers expect their service to be seamless, the agents they interact with to be reliable, and their problems to be solved efficiently.

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A 360-Degree Approach to Customer Feedback - Using Online Reviews & Surveys

Delighted customers are more likely to be loyal to your brand and refer your business to friends and family. But delighting your customers doesn’t just happen magically. Even the best managers have blind spots. There may be areas of your customer journey that look great from the employee’s perspective, but look entirely broken from the customer’s side.

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Designing Emotion: How Creative Directors Evoke Customer Sentiment Through Branding

CX University

While a company’s products and services may lie at the center of the business, the branding distinguishes the product and elevates it above others offered in the market. A brand is the combination of the designs, symbols, and colors used to delineate the identity of a business , creating distinctiveness. Branding succeeds when it connects with the customer’s emotions and sentiments.

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ANOVA: The Comprehensive Guide to Analysis of Variance

SurveySparrow

Have you ever wondered how experts separate signal from noise in a world filled with data? Or perhaps, you might have heard of ANOVA- a term that hints at statistical mastery but leaves you curious for more! Whether you’re someone who’s wondering “Hey, what is an ANOVA?”, or eager to dive deep into its technicalities, this is exactly the right place.

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Make this Holiday Season a Breeze with Real-Time Marketing

Optimove

In the Optimove 2023 Consumer Holiday Shopping Survey, we learned that 50% of Americans will start holiday shopping by Halloween, with 17% already having started as early as August 31st! Most US shoppers have no plans to wait until Black Friday or Cyber Monday to start their shopping… So, let’s put on our thinking caps and strategize on how to capture attention and keep customers hooked from now, all the way through to the upcoming holiday season.

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Q&A with Vistra Energy and Evergy

Interactions

Jak Katterfield, Product Marketing Manager at Interactions, sat down to talk with Lindsay Washburn, Senior Digital Product Manager at Evergy, and Ed Anderson, Senior Manager CXT Technology at Vistra Energy. Leaders in Conversational AI for the past decade, Lindsy and Ed discussed their roles and how they see CX in the utilities space, their relationship with Interactions and best practices for improving CX and increasing self-service.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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What Do Tadpoles And VoC Programs Have In Common?

Forrester's Customer Insights

I spend my days talking to clients about how to collect and use customer feedback to improve CX and drive business results. At night, I’m working toward my informal PhD in biology — courtesy of my two young sons who love to share their encyclopedic knowledge about bugs, insects, snakes, and all things creepy crawly.

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Advice from a Beta Testing Pioneer

Centercode

Centercode co-founder and Sr. Test Manager Mike Fine joins us to discuss his years in beta testing and expert tips for success.

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Payment Processing Is Not Commoditized: Optimization Tactics

Forrester's Customer Insights

Forrester’s data shows that, in 2023, more than one in 10 US online adults encountered a technical failure at the point of checkout. And about the same number said their online payments were rejected because their card on file had expired. Despite (many!) other priorities, smooth checkout should top your to-do list.

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