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Navigating Multi-Channel Marketing: Advantages, Strategies, and Real-World Examples

SmartMessage Blog

What is Multi-Channel Marketing? Multichannel marketing definition is the strategic approach of interacting with customers through a combination of various communication channels. This approach increases visibility and enhances the potential for customer interaction and engagement.

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Unleashing the Power of Integrated CX: Strongest Signals

InMoment XI

Understanding and responding to customer needs is paramount for business success, however, many businesses find themselves grappling with the challenge of harnessing the full spectrum of customer voices. Surprisingly, a staggering 85% of valuable customer data remains untapped, residing in various teams, systems, and silos.

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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

This will improve your business by enhancing operational efficiency, elevating customer satisfaction, and fostering a more agile and responsive customer service environment. The goal is to enhance the customer experience, streamline operations, and achieve cost savings. What is Contact Center Optimization?

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Unveiling Integrated CX Part 2: Richest Insights for Transformative Results

InMoment XI

Integrated customer experience ensures understanding, prioritising, and taking action for amplified customer satisfaction and business growth. Bringing all this data together is akin to assembling a jigsaw puzzle, revealing the complete image of customer interactions.

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What Do Your Employees Need to Provide Outstanding Customer Experiences?

Speaker: Laura Sikorski, Contact Center Consultant

Your Contact Center today is truly an Interactive Engagement Center and the most customer-focused area in your organization. Your company is judged on how your staff relates to your customers on all channels. Our new world is multi-channel, omnichannel, cross-channel, and even channel-agnostic.

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Interactive Voice Response – What it is, What it does, Where it’s going

NICE inContact

Interactive voice response (IVR) has been a staple of customer service for many years. They are often differentiated by the fact that a voice portal is expected to support automated speech recognition (ASR) and text-to-speech (TTS); IVR may only support dual-tone multi-frequency (DTMF, aka touch-tone®).

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A Deep Dive into Conversational Intelligence

InMoment XI

What is Conversation Intelligence Conversation intelligence refers to the ability to understand, analyze, and optimize human conversations, particularly in the context of business interactions. The goal of conversation intelligence is to enhance communication, improve collaboration, and extract valuable information from interactions.

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