8 Key SaaS Customer Success Metrics & How to Measure Them
Help Scout
AUGUST 22, 2023
Measure and improve your customers' ability to be successful with your product by tracking these 8 key SaaS customer success metrics. Read the full article
Customer Success and finance: 8 metrics to build closer alignment
ChurnZero
JUNE 9, 2023
However, that’s not always the case for Customer Success (CS) teams even though they are often responsible for renewals and expansions. So said Randy Wootton , chief executive officer at Maxio and Alli Tiscornia , chief customer officer at ChurnZero in our webinar, “ Finance & CS: Charting a path to profitability.”
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How to Transform Customer Success Into a Profit Center with Metrics and Forecasting
ChurnZero
JANUARY 6, 2022
Customer Success represents a large source of revenue-generation for SaaS businesses. Though Customer Success was originally regarded as a post-sale cost center, you can flip its narrative with the right metrics, positioning, and forecasting strategy. Choose Metrics that Emphasize Your Value. Not so much.
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The crucial nuance behind seven top Customer Success metrics for SaaS companies
ChurnZero
FEBRUARY 14, 2023
Some Customer Success metrics are considered standard but there’s often more than meets the eye. Sales and marketing professionals that geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. It demonstrates how fast a company is growing.
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Data-Driven Approach to Proving Customer Success
Speaker: Irit Eizips, CEO, CSM Practice
With many different approaches to measuring performance, organizations must rely on the right metrics to drive the best results for their customers. By the end of this webinar, you will know: Which metrics to track to improve your customer success performance.
How Customer Success Can Use Metrics to Better Engage Investors and Boards
ChurnZero
FEBRUARY 4, 2022
Customer Success Metrics that Your Investors and Board Care About. They care that you’re staffed appropriately to serve the needs of your customers, because ultimately that results in revenue. This is a skill that every influential, self-aware leader knows how to do. What metrics do investors care about?
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The Most Important Customer Success Metrics to Track and How to Improve Them
Totango
SEPTEMBER 18, 2020
Customer success metrics should always lead to action. The most important metrics are used to reveal the kind of customer experience you are delivering. To achieve that goal, you must continually and reliably deliver value to your customer. The 6 Key Areas of Customer Success Metrics.
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20 quick insights on Customer Success and SaaS metrics with Dave Kellogg
ChurnZero
MARCH 31, 2022
Did you catch our Customer Success and SaaS metrics crash-course webinar with leading SaaS expert Dave Kellogg, of Dave Kellogg Consulting ? We’d like to extend a huge thanks to Dave for his expert insights below, which will help you choose and use Customer Success and SaaS metrics in a more nuanced and purposeful way.
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How to Be a Customer Success Ghostbuster
Totango
OCTOBER 27, 2021
For instance, try including relevant metrics, KPIs or trends in your email that recap the challenges they started out with and how far they’ve come (i.e. the “How it Started vs. How it’s Going” meme). It’s important to have a plan in place for how to identify and re-engage customers who may be at risk for churning.
How to Create a Customer Success Adoption Plan
Totango
FEBRUARY 11, 2020
This experience of value is critical to the health of your customer relationship, so you need a customer success adoption plan. Breaking down the customer journey into modular stages sta helps to operationalize customer success strategies. Adoption : The customer gets more and more value from the product.
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How to Achieve Company-Wide Customer Success with Guy Nirpaz
Customer Bliss
NOVEMBER 14, 2019
Customer success is more than just a buzzword, and Guy Nirpaz , the CEO and founder of Totango , and author of Farm Don’t Hunt: The Definitive Guide to Customer Success , talks to us about how to realistically integrate customer success into customer experience.
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How to Bring Agile Innovation to Customer Success
Totango
DECEMBER 1, 2021
When you bring agile innovation to customer success , you empower your CS strategy with the latest technology. In this blog, we’ll look deeper at what an agile customer success strategy means and why you can benefit from using one. Then we’ll lay out seven steps to bring agile innovation to customer success.
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The crucial nuance behind seven top Customer Success metrics for SaaS companies
ChurnZero
FEBRUARY 14, 2023
Some Customer Success metrics are considered standard but there’s often more than meets the eye. SaaS professionals who geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. There is often more than one way to calculate a given Customer Success metric; Gaming.
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The Most Important Customer Success Metrics to Track and How to Improve Them
Totango
APRIL 5, 2019
Customer success metrics are used to discover what kind of customer experience you are really delivering. The goal of customer success is to generate recurring revenue by creating customer lifetime value. And with customer success metrics, you can measure whether your efforts are working.
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Q&A recap: crash course in Customer Success and SaaS metrics with Dave Kellogg
ChurnZero
MARCH 18, 2022
With so many SaaS metrics floating around, and even more opinions on when and how to use them, it can be hard to know if you’re measuring what really matters. all the metrics your CEO and CFO care about) and set the context for their usage. Key SaaS and Customer Success metrics you should care about.
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Transforming Customer Success Into a Revenue-Generating Powerhouse
Gainsight
MARCH 12, 2024
This is a very exciting time to be in the Customer Success (CS) profession. As economies and customer expectations shift and evolve, we as CS professionals need to evolve with them. There are a lot of ideas being thrown around as to how this can be done. How do you determine what revenue metrics your CSMs prioritise?
Customer Success Financial Metrics That Matter
CSM Practice
FEBRUARY 24, 2020
Guessing has no place in a changing customer success industry. Now more than ever, customer success leaders must use relevant and actionable customer success metrics to make guided decisions and strategies to deliver success. Customer Health Metrics. Customer Usage Metrics.
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How to Be a Customer Success Ghostbuster
Totango
OCTOBER 27, 2021
For instance, try including relevant metrics, KPIs or trends in your email that recap the challenges they started out with and how far they’ve come (i.e. the “How it Started vs. How it’s Going” meme). It’s important to have a plan in place for how to identify and re-engage customers who may be at risk for churning.
How to structure a customer success team
ChurnZero
FEBRUARY 13, 2023
What your Customer Success team looks like will largely depend on your organization’s size, solution complexity, and go-to-market strategy. If you’re standing up a Customer Success function for the first time, you may only have one or a handful of Customer Success managers who do it all.
4 Gold CX Metrics for CX Leaders
ClearAction
DECEMBER 5, 2023
4 Gold CX Metrics for CX Leaders Lynn Hunsaker Concentrate on just 4 CX metrics and you’ll see greater progress in more than 20 growth metrics. Otherwise, gaps between these will cost you a lot (negative word of mouth (customer effort score, CSAT), churn, costs to serve, internal productivity, etc.).
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The Real Difference Between Customer Support and Customer Success
Retently
MARCH 16, 2022
With new SaaS companies popping up every day and a customer-centric culture coming into play, there’s (understandably) some confusion about how to manage customer interactions. For many companies, the entire conversation takes place under the umbrella of Customer Support (or Technical Support). reduced customer churn.
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How to Get Started With a New Customer Success Platform
ClientSuccess
AUGUST 31, 2020
Now, the day is finally here – your team is finally implementing your new customer success platform. Making the decision to invest in a customer success platform shows that your organization is 100% dedicated to the long-term success and growth of your customer base. . First of all, congratulations!
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How to Be a Customer Success Ghostbuster
Totango
OCTOBER 27, 2021
For instance, try including relevant metrics, KPIs or trends in your email that recap the challenges they started out with and how far they’ve come (i.e. the “How it Started vs. How it’s Going” meme). It’s important to have a plan in place for how to identify and re-engage customers who may be at risk for churning.
Digital customer engagement: how to balance one-to-one and digital interaction
ChurnZero
APRIL 18, 2024
Congratulations – you’re adopting a digital customer success strategy! Those are some big shifts – whether it’s updating your books , implementing a new management system, or revamping the tools, resources, and customer journeys you already have. Digital: Set up consistent journey metrics (e.g. So, now what?
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How to make a Customer Success Dashboard that Works
CustomerSuccessBox
MAY 9, 2022
A Customer Success dashboard keeps track of your company’s health in connection to your product and its users. Customers are the lifeblood of any company, therefore having a clear picture of its revenue activities is critical for expansion. 360 Customer Success Dashboard. Voice of Customer.
How to get your Customer Success Tech Stack in Order
CSM Practice
DECEMBER 19, 2021
This saying applies to your Customer Success Technology stack more than anything else. The tools in your stack must work together to provide an exceptional customer experience. . What, why, and how are you going to solve the problem at hand needs to be explained. Customer Success is a rapidly evolving function.
Customer Success Financial Metrics That Matter
CSM Practice
FEBRUARY 24, 2020
Guessing has no place in a changing customer success industry. Now more than ever, customer success leaders must use relevant and actionable customer success metrics to make guided decisions and strategies to deliver success. Customer Health Metrics. Customer Usage Metrics.
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Customer Success Financial Metrics That Matter
CSM Practice
FEBRUARY 24, 2020
Guessing has no place in a changing customer success industry. Now more than ever, customer success leaders must use relevant and actionable customer success metrics to make guided decisions and strategies to deliver success. Customer Health Metrics. Customer Usage Metrics.
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How to encourage your CSMs to adopt Customer Success software
ChurnZero
FEBRUARY 17, 2022
9 tips to get your CSMs to adopt Customer Success software. Have you ever worked at a company where the Customer Success team had to beg for its own tools? The CSM perspective: how to encourage the adoption of Customer Success software. So how do we overcome this? That’s okay.
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8 Key SaaS Customer Success Metrics & How to Measure Them
Zonka Feedback
FEBRUARY 2, 2023
Long-lasting customer relationships are essential to ensure success of any business. And when we talk about SaaS businesses, it becomes even more necessary to ensure that your customers are successfully using your product. Because if they are not able to do so, it will directly impact your business.
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How to Build the Business Case for Customer Success
Totango
FEBRUARY 5, 2021
Our increasingly customer-centric economy has established Customer Success as critical to every business’s overall strategy. Any CS team member knows that happy customers make for a thriving enterprise, but the same cannot always be said for C-level executives or your board of directors.
Customer Success Team Performance Metrics That Matter
CSM Practice
FEBRUARY 24, 2020
A good customer success team drives continuous value to the customer at every point in the customer life-cycle journey. Customer success teams use playbooks and strategies in their ongoing efforts to ensure customers achieve operational success and maximize value from your solution offerings.
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Customer Success Team Performance Metrics That Matter
CSM Practice
FEBRUARY 24, 2020
A good customer success team drives continuous value to the customer at every point in the customer life-cycle journey. Customer success teams use playbooks and strategies in their ongoing efforts to ensure customers achieve operational success and maximize value from your solution offerings.
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Sales Training Metrics That Matter
Integrity Solutions
NOVEMBER 29, 2022
Here are the sales training metrics you should be using to measure your success. But even those sales and T&D leaders who’ve shifted to more effective models of sales development can still struggle with how to measure the success of their initiatives. How to Determine Sales Training Metrics.
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Got self-doubt? How to silence imposter syndrome in Customer Success
ChurnZero
APRIL 1, 2022
You’re not alone,” says Sharon Winterton , vice president of Customer Success at Catalina Marketing during her session “ Battling imposter syndrome in Customer Success ” at BIG RYG, ChurnZero’s annual Customer Success conference. You’ve never done Customer Success before. There’s so much to do.
What is Customer Success enablement?
ChurnZero
JUNE 21, 2022
You may have heard of sales enablement, but Customer Success enablement might be a new term for you. Although it’s an important concept and role in the Customer Success space, it hasn’t quite gained the traction it needs to be in the spotlight. The definition of Customer Success enablement.
How to Drive Growth with Customer Success Metrics
Strikedeck
APRIL 30, 2019
Shreesha shares the difference between KPIs and metrics and how to handle both so your team wins!
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Why NRR (net revenue retention) is the one metric to rule them all for SaaS
ChurnZero
JULY 8, 2022
Cut to 2022, and the idea that a SaaS company could secure venture funding without investors digging deep into retention metrics seems comical, if not reckless. Net revenue retention (NRR) is taking center stage as the qualifying metric for determining the health of a SaaS business. Invest in customer success.
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How to Use Customer Success Analytics to Your Advantage
Totango
MARCH 13, 2020
Still, customer data needs to be carefully tracked and evaluated in order to be worth gathering in the first place. Understanding how to use customer success analytics to your advantage is key to seeing your enterprise’s roadmap for the future. Tracking Data Throughout the Customer Journey.
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The top five Customer Success webinars of 2022 from ChurnZero
ChurnZero
DECEMBER 21, 2022
1/ Crash course in Customer Success and SaaS metrics. Many people think of SaaS and CS metrics as black and white. But the truth is, there are many ways to calculate and interpret—and game—metrics. Related reading: Key SaaS and Customer Success metrics you should care about – What’s a good CAC?
Is Your Company Serious About Customer Success? Here’s How to Find Out
Gainsight
MARCH 15, 2022
And now that customer success (CS) is the carrot every company is dangling to woo the best-and-brightest talent, you’ll often find job descriptions that tout the company’s rock-solid commitment to CS. One CS exec asked us if we had recommendations on how to determine if a company was walking the talk when it comes to CS.
The Top 5 Customer Onboarding Metrics and How to Leverage Them
Totango
APRIL 26, 2019
Customers expect to see value from your product as soon as possible, so customer success teams should focus on accelerating the customer journey in order to deliver returns on the investment. Customer onboarding is the period after purchase when your customer is getting to know your product. Why it Matters.
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Customer Retention Metrics: The Metrics That Matter
Totango
MAY 14, 2021
Customer retention is the keystone in any customer success strategy. There are many different types of customer retention metrics that one can track. Which customer retention metrics have the biggest impact on your business? Here are five of the most important ones and how to calculate them.
The seven steps of a successful customer success book shift
ChurnZero
MARCH 14, 2024
Every customer success leader has encountered or will eventually encounter a book shift: the process of reassigning accounts between different customer success managers. A book shift is a strategic maneuver designed to align resources and responsibilities within a customer success team. Set S.M.A.R.T.
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