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The Most Important Touchpoint in the Customer Journey

Wired and Dangerous

Call center operators use a closed question—“Is there anything else I can help you with”—to signal to customers that the operator’s call handle time is far more important than the customer’s first contact resolution. Get customers involved in teaching you about their “last touch” expectations—and, then find ways to exceed them.

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5 Tips to Improve Customer Satisfaction in the Automotive Industry

SurveySensum

Top 5 solutions to improve customer satisfaction in the automotive industry Here are the top 5 solutions that can help you to improve customer satisfaction and deliver the best online experience in the automotive industry. Ready to take your customer satisfaction to the next level? of those occurring online.

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The Essential Guide to Digital Customer Engagement

Ecrion

The first thing you should do is take a step back and imagine how your customer would have the ideal experience on your website and/or app. Viewing your business from your customers’ shoes will allow you to create the perfect touchpoints and optimize the user experience on your platform.

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Which retailers will thrive this Christmas and beyond?

Eptica

At the same time, the increasing penetration of mobile devices means people now wield greater power in the retailer/customer relationship - whether they are buying online or in-store they know that if they’re unhappy with what’s on offer from one retailer, they are just a click away from a competitor.

Retail 48
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5 Customer Journey Mapping Mistakes that Lead You Nowhere

Experience Investigators by 360Connext

Did you know $6 billion is spent on Customer Relationship Management software that’s never used? They sign a contract and cross their fingers, but if the goal of the map is to better understand customers in reality, software forces them into a prepared model that may or may not fit.

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Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

How do you decide which type of survey is right for your business and customers? Let’s take a closer look at relationship versus transactional surveys using NPS, CSAT, and CES surveys as clarifying examples. What are customer relationship surveys? How satisfied were you with [the onboarding experience]?

Survey 59
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Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

How do you decide which type of survey is right for your business and customers? Let’s take a closer look at relationship versus transactional surveys using NPS, CSAT, and CES surveys as clarifying examples. What are customer relationship surveys? How satisfied were you with [the onboarding experience]?

Survey 40