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Customer Experience: Summing Up 2014

Maz Iqbal

Then there are folks who oversee the execution and compilation of customer surveys – they have also chosen to sit under and claim the Customer Experience label. On the other hand some marketing folks – especially digital marketing folks – are using and abusing this fashionable label.

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2014 State of Customer Experience: Who Are UK’s Leaders And What Can We Learn From Them? (Part 4)

Maz Iqbal

Because you can get a bunch of people together and get them doing customer journey mapping without any disruption to organisational politics or day-to-day operations. Is that why customer journey mapping, and VoC surveying, are so common place. And action that actually changes anything worth changing so rare?

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Customers-Employees-Leadership: Distinguishing Between ‘Caring About’ And ‘Caring For’- And Why It Matters

Maz Iqbal

Customer Engagement Customer Experience Customer Insight (inc VoC) Customer Loyalty Customer Philosophy Customer Service Employee Engagement Leadership / Change / Transformation Management Anais Nin caring about v caring for customer experience customer loyalty customer service employee engagement leadership management practices'

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Build an Empowered Team with A well- defined Customer Service Philosophy

ProProfs Chat

The second approach makes the customer feel valued and, thus, is a great way to pave your way into ensuring customer loyalty. With the above examples, it is clear that having a customer philosophy is essential in building a bond for life with your customers. . So, how do you create a good customer philosophy? .