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Luxury Retail: Three Elements to Closing the Physical and Digital Experience Gap

InMoment XI

Here are three elements for luxury retail brands’ to consider when closing the gap and delivering that premium level customer journey ! Element #1: Let Customers Speak—and Listen When They Do. Just as you ask for feedback in store, provide those same opportunities for customers when they shop online.

Retail 529
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STEPPING OUT WITH CUSTOMER JOURNEY ANALYTICS

inQuba

The Limitations of Journey Mapping for Customer-Obsessed Brands. The COVID 19 crisis has dramatically changed customer journeys and what brands need to do to analyse and understand them. Brands are turning to the relatively new practice of Customer Journey Analytics (CJA) as a solution.

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Is the Future of Retail, Physical or Virtual?

C3Centricity

Denyse Drummond-Dunn · Is the future of retail in the stars? Will the future of retail be without physical outlets? Like many CPG companies, they were considering online retailing. Like many CPG companies, they were considering online retailing. So are retail outlets really essential for every category?

Retail 194
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As Brick & Mortar Retail Bounces Back Where Does The Future Lie?

Beyond Philosophy

It’s about brick-and-mortar retail because, after the pandemic, physical retail is bouncing back as people want a real-life experience after the lockdowns and other events. Customer Experience management has been absorbed into Customer Science in the past couple of years; how will that apply to brick and mortar?

Retail 161
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The Future of Retail is in the Stars (or is it the Cloud?) Testing

C3Centricity

Will the future of retail be without physical outlets? Like many CPG companies, they are considering online retailing. They are already selling a little online, but haven’t seriously considered it until recently. they are now reconsidering just how big they could or should grow their online business.

Retail 177
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Customer Journey & SEO: Understanding the Impact on Marketing Success

SurveySparrow

For some, it could be the desire to find an alternative or enhance an already existing experience. Now, it’s your call – how do you make their customer journey as pleasant and efficient as possible? But where does this journey start, though? What Is a Customer Journey? There are many aspects to it, sure.

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All Touchpoints in the Customer Journey Are Not Created Equal!

Wired and Dangerous

There is a great deal of conversation currently on the customer journey. We read and hear a great deal about friction-less, fast and easy journeys for the customer. There is absolutely no doubt if you look at current research that these are very important elements to consider in designing the customer journey.