Retently
OCTOBER 16, 2023
In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.
CloudCherry
JULY 23, 2019
In our last post, we discussed three common pitfalls companies encounter in their customer journey marketing (CJM) initiatives: little support from the C-suite, a short-sided view of the end goal, and limited customer perspective. As Gartner notes , those successful CJM programs create usable journey maps.
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Retently
MARCH 23, 2023
You can also learn a surprising amount of tactics and strategies by studying the opposite end of the scale – the world’s least successful companies, from a churn perspective – to compare their common weaknesses and find out what makes their customers so unlikely to recommend them to their peers.
SurveySparrow
FEBRUARY 7, 2024
Net promoter score is crucial for measuring patient satisfaction and loyalty in the healthcare industry. What is Healthcare Net Promoter Score? Healthcare Net Promoter Score measures the likelihood of patients recommending a healthcare provider’s services to friends or family.
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Heart of the Customer
MAY 17, 2022
I’m often asked for customer journey mapping examples – where are organizations using journey mapping that is truly driving change. Of course, the results vary significantly depending on the selected business problem, journey, and customer selected – three of our five questions.
ShepHyken
SEPTEMBER 11, 2023
Top Takeaways: Net Promoter Score (NPS) evaluates customer sentiment and allows companies to compare their data with competitors. To improve customer experience, companies need to break down the customer journey into smaller episodes or touchpoints.
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