Remove Customer Journeys Remove Fashion Remove Online Experience Remove Touchpoint
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The online retail Christmas battle; what makes a winning digital experience?

Maru Group

The winners of this year’s retail benchmark study were sites who provide a seamless experience across devices, understand the need for customers to make informed purchase decisions and offer a consistent journey across offline touchpoints, including returns and customer contact. Customer contact.

Retail 40
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10 Steps to Immediately Improve Customer Retention With Journey Analytics

Pointillist

Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention? As a result, you have to deduce customer retention based on activity within a certain period of time.

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5 breakthrough in-store experiences (and the employees behind them)

Qualtrics

Increasingly, online and offline customer experiences form part of a merged ecosystem where shoppers move freely between multiple channels. To provide the levels of ease and personalization customers now expect, brands must engage their audiences seamlessly across all touchpoints.

Retail 34