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Epic Fail of Customer Journey Mapping — Part 2

CloudCherry

In our last post, we discussed three common pitfalls companies encounter in their customer journey marketing (CJM) initiatives: little support from the C-suite, a short-sided view of the end goal, and limited customer perspective. As Gartner notes , those successful CJM programs create usable journey maps.

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Customer Journey Mapping workshop in November!

Kerry Bodine

Join us for a hands-on customer journey mapping workshop in the heart of San Francisco! I’m thrilled to announce our next open enrollment workshop: November 2, 9:00 – 5:00 & networking cocktails. Learn more about our workshop, or register now ! Want to chat about whether this workshop is right for you?

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Customer Journey Mapping workshop in November!

Kerry Bodine

Join us for a hands-on customer journey mapping workshop in the heart of San Francisco! I’m thrilled to announce our next open enrollment workshop: November 2, 9:00 – 5:00 & networking cocktails. Learn more about our workshop, or register now ! Want to chat about whether this workshop is right for you?

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How to Run a Customer Journey Mapping Workshop

Genroe

Demystifying the process of running a customer journey mapping workshop and providing a step by step process for success. The post How to Run a Customer Journey Mapping Workshop appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

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Customer Journey Mapping Workshop in March!

Kerry Bodine

Join us for a hands-on customer journey mapping workshop in historic Philadelphia! I’m thrilled to announce our first open enrollment workshop: March 23, 9:00 – 5:00 & networking dinner. Learn more about our workshop, or register now ! Want to chat about whether this workshop is right for you?

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Journey Mapping Q&A: Customer Journey Mapping Workshops

Kerry Bodine

Back in May, I presented a webinar called “ 10 Ways To Use Customer Journey Maps ” as a part of Qualtrics ’ CX Week. Part 1 of this series focused on common journey map components and how to use maps to prioritize customer experience initiatives. What is the process for creating journey maps?

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Customer Journey Mapping Workshop in November!

Kerry Bodine

Join us for a hands-on customer journey mapping workshop in the heart of San Francisco! I’m thrilled to announce our first open enrollment workshop: November 17, 9:00 – 5:00 & networking dinner. Learn more about our workshop, or register now ! Want to chat about whether this workshop is right for you?