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How & Why You Should Customize the NPS Follow-up Question

InMoment XI

Net Promoter Score (NPS) is a simple and highly effective way to determine the happiness of your customers. By customizing your NPS follow-up question, you’re better able to gain the insight you need to improve your customer experience (CX) and increase Customer Lifetime Value (CLV). Brand experience.

NPS 260
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How Marketing Managers Can Benefit From NPS

Retently

From tracking the real, long-term results of a campaign to judging the potential for customers to refer your company to their friends and colleagues, Net Promoter Score is a versatile metric that belongs in any marketing manager or consultant’s arsenal.

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Customer Experience Benchmarking: beware how you use it!

ijgolding

When it comes to Customer Experience, benchmarking is regularly seen by many leaders as being an important ‘yardstick’ by which to determine the success of their business in achieving their customer focused objectives – if indeed they have customer focused objectives in the first place.

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5 Things Great CEOs Understand About Customer Experience

Experience Investigators by 360Connext

Your CEO understands how important customer experience is to the success of your organization. I talk to customer experience leaders every week who share how they might have heard talk about how important customer experience is for their organization, but they rarely see the action to back that up. That’s right. Crazy, right?

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Empowering Employees to Create Customer Moments That Matter

ShepHyken

This consistency in communication and empowerment fosters a workplace that is service-aware and dedicated to delivering outstanding customer experiences. In most organizations, there is a gap between CEOs’ perceptions of being customer-centric and customers’ actual experiences. This is why feedback is important.

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How to Start Improving CX in the Real World

Experience Investigators by 360Connext

Consider this way-too-typical scenario: Marcus decides one day to stand in front of his employees and request in no uncertain terms how everyone needs to be more customer-focused. “Help customers love our company and brand more!” He promotes the idea of becoming more customer-focused. Is it easy?

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NPS Benchmarks for 2018: How Do You Compare?

AskNicely

Is it just about “what is a good NPS score?” The Net Promoter Score framework arrived in 2003, and since then organizations have been trying to answer that question. More recently, organizations have set a new standard of empowerment by using customer insights to grow revenue and retain more customers.

NPS 150