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How Targeted Surveys Help Improve Your Customer Experience (CX)

InMoment XI

One tool is practically synonymous with the customer experience (CX) industry: surveys. Since the inception of the industry, targeted surveys have been seen as a foundational listening and research tool that leverages strategic questions to collect data from a specific group of customers. How do you get started?

Survey 556
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Can You Count on ChatGPT Customer Experience Survey Questions?

InMoment XI

And I wouldn’t be the true customer experience nerd that I am if I didn’t ask: “Could we customer experience (CX) professionals leverage ChatGPT customer experience survey questions?” On the surface, it seems like an obvious application for a ChatGPT customer experience approach.

Survey 379
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Surveys Are Boring, It’s What You Do with Them That’s Exciting: Three Ideas for Beating Survey Fatigue

InMoment XI

In the world of customer experience , surveys have been a reliable feedback-collecting source for decades. As we make our way forward with new CX technologies and approaches, survey fatigue remains a key operational concern. Make Surveys Shorter. Well, people are potentially thinking this about your surveys, too.

Survey 580
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How to Write the Best Customer Onboarding Surveys & Improve the Experience

InMoment XI

It’s no secret that customer onboarding is one of the most crucial (and oftentimes challenging) stages in a customer’s journey with your brand. These and other variables make a well-designed onboarding experience of utmost importance to organisations and their customer experience (CX) initiatives.

Survey 529
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The Verint Experience Index: Retail

This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. Access the full report today.

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Customer Experience 101: Types of Surveys

InMoment XI

Surveys are a way to compile data from a group of people, but they can be more than that. Surveys are also direct insight into your customers and information about how they feel about your company, products, and services. How did your customers perceive your most recent product launch? The Most Common Types of Surveys.

Survey 260
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Survey Design 101

InMoment XI

This is why the design of the survey can ultimately determine the survey’s success. What Is Survey Design? Survey design is the detailed process of creating surveys that optimize the potential results that can be collected from a well-made questionnaire. 5 Steps for a Seamless Survey Design.

Survey 493
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New 2023 State of CX Survey Uncovers Work From Home Misalignment

The Northridge Group’s State of CX 2023 Part II research report reveals that nearly 50% of consumers surveyed had knowingly spoken to a customer service associate working from home—and almost 75% of those respondents felt the associate's location did not impact the service or experience.

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Research Study: Customer Perceptions of the Community Experience

Rather than assume that branded communities meet the expectations of the consumer, we wanted to figure out the “want behind the want” by asking if customer expectations around CX align with community offerings. This report outlines our surprising findings, including: What customers expect from CX.

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NEW! 2023 State of CX Research Report Just Released!

Part II of The Northridge Group’s State of CX 2023 report reveals 93% of business leaders surveyed believe their companies make it easy for customers to resolve issues. Only 66% of customers agree.

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The Challenges of Omnichannel: Why so Many Contact Centers Struggle with Digital Self-Service

To find how contact centers are navigating the transition to omnichannel customer service, Calabrio surveyed more than 1,000 marketing and customer experience leaders in the U.S. about their digital customer communication strategies. Read the report to find out what was uncovered.

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7th Annual CX Report by The Northridge Group Uncovers Priority Training Focus

New research reveals 92% of business leaders would like to provide additional training to their customer service representatives. Soft skills training stands out as a priority area of investment and/or improvement.

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Create & Deliver Impactful Customer Experience Surveys

Delighted’s survey guide will give you the tools you need to become an expert in customer experience survey design, writing effective questions, connecting with your audience, and turning feedback data into action. Take your CX program to the next level.

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How to Make Every Survey a Top Customer Experience!

We’ve all had surveys that we’d rather forget, and there are so many ways a well-intentioned survey can go terribly wrong. To help supercharge your surveys, we’re providing you with the four key elements of a brand-building survey program.

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The US Customer Experience Decision-Makers' Guide 2022-23

Business and consumer surveys carried out in the course of the research for this guide show that while improving the customer experience is high on the agenda for many organizations, most businesses are still a long way from where they want to be. Included in this guide: What does CX mean to a customer?