ClearAction

MAY 27, 2013

Customer-Centricity Goes Beyond Customer Experience Management Lynn Hunsaker. Customer experience management is necessary, yet insufficient. Traditionally, organizations have managed customer experience with a mindset of how the company is doing, in order to grow revenue.

Customer Centricity 77

Customer Centricity Customer Experience Management Customer Experience Management 77

Pink Guava

AUGUST 29, 2018

CUSTOMER EXPERIENCE MANAGEMENT TRENDS FOR 2018 When globally, 75% of companies want to work on customer experience, it is becoming a long term value creation model which is sustainable, equitable and shall build gains for all together.

Customer Experience Management 40

Customer Experience Management Trends Customer Experience Management 40

Beyond Philosophy

AUGUST 16, 2016

There’s a nice metaphor here that can be applied to the development and execution of customer experience management programs, particularly the elements that are dependent upon skilled, user-friendly data development and management. Think of customer experience results as the cornbread.

Customer Experience Management 60

Customer Experience Management Customer Experience Management Consulting 60

COPC

APRIL 6, 2018

But by attempting to apply traditional call center metrics, the things being measured aren’t necessarily what matters most to customers. In Customer Experience Management Benchmark (CXMB) Series research conducted by COPC Inc.

Metrics 40

Metrics Customer Focused Call Center Measurement 40

Horizon CX

MAY 19, 2023

The specific roles and responsibilities may vary based on the organization, but a shared commitment to the transformation and active participation from all levels of the organization are crucial for successful change management. What is the role of a Customer Experience Manager in leading organizational transformation?

Customer Centricity 130

Customer Centricity Leadership Culture Customer Experience Management 130

InMoment XI

MARCH 6, 2024

The best customer experience quotes can be a great source of inspiration for leadership teams and entire organizations looking to drive their CX transformation. According to research: Companies that earn $1 billion annually can expect to earn, on average, an additional $700 million within 3 years of investing in customer experience.

Customer Experience 260

Customer Experience Social Media Customer Centricity Feedback 260

InMoment XI

FEBRUARY 14, 2024

How to Build an Omnichannel Customer Experience Implementing a strategy that creates an omnichannel customer experience can seem like a complex process. Building an omnichannel experience requires creating a customer-focused culture, and software to support it. But, it may not be as hard as you think.

Omni-Channel 260

Omni-Channel Customer Experience Social Media Touchpoint 260

CloudCherry

SEPTEMBER 19, 2018

Organizations eventually picked up on its impact, focusing now on creating delightful customer experiences for all who walk through their doors. As businesses strive for that competitive edge, they turn to customer experience management or CEM to better understand the customer’s perspective and improve based on these insights.

ROI 256

ROI Financial CEM Metrics 256

CloudCherry

SEPTEMBER 19, 2018

Organizations eventually picked up on its impact, focusing now on creating delightful customer experiences for all who walk through their doors. As businesses strive for that competitive edge, they turn to customer experience management or CEM to better understand the customer’s perspective and improve based on these insights.

ROI 225

ROI Financial CEM Metrics 225

Daniel Group

AUGUST 15, 2014

Once you do this, especially in B2B markets, you realize the second implication, which is that your “product” likely won’t satisfy all of your customers’ needs… it must be wrapped in excellent marketing, sales, training, support, and service. You must design customer experiences, not just products. A simple tip is to ask “ why?”

B2B 55

B2B Customer Experience Management Customer Experience Management 55

Kristina Evey

OCTOBER 8, 2014

It all begins with hiring the right folks to represent your company and serve your customers. Start with the interview process when determining the customer focus of your candidates. Have specific customer service intent questions included in the interview process. There is NO END to focusing on your customers or staff.

Customer Service 323

Customer Service Customers Customer Experience Management Financial 323

ClearAction

OCTOBER 25, 2022

We aimed from the start to align every work group with customers’ priorities, engage every group in improving CX efficiency and effectiveness, and embed customer-focus in running our business. Within the first two years, we saved enormous time and money for employees, customers, partners and investors. Learn More.

Customer Journeys 71

Customer Journeys Sports Study Leadership 71

Forrester's Customer Insights

OCTOBER 16, 2020

Technology transformation is a fundamental lever to change the working of government overall.

Government 33

Government Technology Customer Focused Customers 33

ShepHyken

JANUARY 18, 2022

Shep Hyken interviews Adrian Brady-Cesana, author of The Four CX Pillars to Grow Your Business Now: The Customer Experience Manager Playbook , and host of The CXChronicles Podcast. ” About: Adrian Brady-Cesana has been working in customer experience, customer success, consulting with organizations for the past 15+ years.

Average Handle Time 74

Average Handle Time Customer Journeys Sports Customer Experience Management 74

PeopleMetrics

JUNE 28, 2021

customer experience strategy, customer experience, cx, strategy, customer journey, customer service, customer experience management, cx strategy, customer centricity, customer experience strategy framework, customer experience strategy and design, customer experience objectives, cx best practices, cx strategies, develop customer experience strategy, (..)

Strategy 77

Strategy Customer Experience CEM Customer Centricity 77

Horizon CX

SEPTEMBER 10, 2020

How often have we found ourselves witnessing a company’s leadership suddenly experience the revelation that their competitors, who have adopted the best practices of Customer Experience Management, are showing impressive positive returns and a clear competitive advantage? Peter Swaim – V.P. Marketing – HorizonCX, LLC.

Competitive Advantage 130

Competitive Advantage Leadership Knowledge Base Culture 130

PeopleMetrics

NOVEMBER 9, 2021

market research, market research strategy, customer experience, cx, customer experience strategy, customer experience management, cx strategy, customer experience strategy framework, cx best practices, cx strategies, develop customer experience strategy, cem, customer focus goals, customer experience smart goals, customer experience action plan, customer (..)

Customer Experience 71

Customer Experience Marketing CEM Feedback 71

ClearAction

FEBRUARY 13, 2023

The closer you get to this ratio, the more magnetic your brand becomes for customers, employees, and investors. It is a lost art that customer experience managers need to thrive. Leading Customer Experience as a Team Sport is a new course created by Lynn Hunsaker at ClearAction Continuum.

Sports 71

Sports Customer Experience Handbook Case Study 71

Experience Investigators by 360Connext

JANUARY 18, 2022

Customer experience success requires everyone in an organization to understand what CX success is at this organization, what expectations customers have, and how best to deliver on them. And customer experience management requires a thorough approach to training and education for all employees.

How To 378

How To Customer Journeys Culture Training 378

ClearAction

NOVEMBER 3, 2017

How would you like to reduce customer churn by 27%, increase Net Promoter Score TM by 65%, and outperform competitors by 20% in sales, purchasing, ordering, installation, billing, service inquiry, maintenance and account management processes? De-silo customer experience management.

Customer Experience 119

Customer Experience Net Promoter Score B2B Study 119

Beyond Philosophy

NOVEMBER 6, 2014

All organizations are on a journey from being Naive to Natural in the way they focus on the Customer, passing through each of four stages: Naïve, Transactional, Enlightened, and Natural. Naïve companies are the least customer-focused and Natural companies are the most customer-focused.

Net Promoter Score 163

Net Promoter Score Strategy Customer Centricity CEM 163

ShepHyken

SEPTEMBER 16, 2019

Building a Robust Customer Experience Management Strategy: Lessons From Nike by Vandita Grover. Shep Hyken is a customer service expert, professional speaker and New York Times bestselling business author. For information on The Customer Focus customer service training programs go to www.TheCustomerFocus.com.

Airlines 98

Airlines Customer Service Automotive Omni-Channel 98

ECXO

MAY 11, 2023

You’ll also probably know that the most successful companies go beyond offering quality products and services, and competitive prices, to design experiences that differentiate their brand and create emotional connections with customers. Everything they do is built around their customers. Where should you do next?

Customer Centricity 52

Customer Centricity Customer Journeys Self Service Roadmap 52

Totango

APRIL 12, 2022

Executives and boards of directors understand this and anyone who wants to move into a senior management role in a large organization needs to understand this concept and operate with this mindset. . The customer focus is driving a shift in the old pre-sale vs post-sale mindset. Manage the Customer Journey as a Product.

Customer Success 82

Customer Success Customer Journeys Roadmap Sales 82

Hello Customer

AUGUST 24, 2020

Now our team can fully focus on taking action instead of going through the feedback.” - Sophie Lambrechts, Customer Experience Manager at Luminus. The way they have set up their touchpoints is a textbook example of measuring customer satisfaction across the customer journey.

Marketing 81

Marketing Touchpoint Government CRM 81

Beyond Philosophy

OCTOBER 28, 2014

Overlook this, however, and you are not likely to end up with the Customer focus you seek. This post is the second in a series of nine posts looking at the different parts of the organization contributing to Customer Centricity. Naïve companies are the least customer-focused and Natural companies are the most customer-focused.

Net Promoter Score 120

Net Promoter Score Customer Experience How To CEM 120

ShepHyken

FEBRUARY 14, 2022

(MarTech Series) Redpoint Global, a leading software provider that helps brands deliver revenue-generating, personalized customer experiences, today announced new research revealing trends in brand loyalty and implications around customer experience management. Follow on Twitter: @Hyken.

Customer Service 123

Customer Service Customer Service Training Policies Loyalty 123

Beyond Philosophy

NOVEMBER 10, 2014

The best way to emphasize improving the Customer Experience is to tie rewards to it. It is critical to include all departments in the definition of KPIs that are Customer-focused, and then align those goals across your organization. 4 Ways to Gain Customers’ Trust in Data Security.

Net Promoter Score 118

Net Promoter Score Customer Experience CEM Customer Centricity 118

Customer Guru

AUGUST 8, 2018

Adam is a globally recognized expert on customer experience. He is the co-founder and director of Genroe, a consultancy that specializes in Net Promoter®, customer feedback management, data analysis, and customer experience management. Adam Toporek Follow @adamtoporek. Jack MacKey Follow @jmackey5000.

Customer Experience 130

Customer Experience Chief Customer Officer Customer Journeys Consulting 130

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Is customer experience worth it? C-level leaders want to know if customer experience (CX) is worth the investment. Customer-focused employees across marketing, sales, HR, and other departments want to know if new CX initiatives are worth pushing for. This is a question I get all the time.

Customer Experience 261

Customer Experience Effort Score Net Promoter Score Culture 261

PeopleMetrics

DECEMBER 12, 2017

“Customer Experience Management (CEM) and Customer Relationship Management (CRM) are the same, right?”. While it may be true that at their core, both systems revolve around the key interactions a customer has with your brand, CRMs and CEMs serve distinctly different purposes and operate from two contrasting angles.

CEM 84

CEM CRM Customer Relationship Management Customer relationships 84

Beyond Philosophy

NOVEMBER 18, 2014

Or they might have several channels that interact with Customers, but they are separate and many times conflicting. What channels are available to Customers and how are they selected? Companies that lack a Customer focus often only have one channel they dictate the Customer uses.

Customer Centricity 129

Customer Centricity Omni-Channel Net Promoter Score Strategy 129

Customer Bliss

NOVEMBER 28, 2017

.” Sami has 18 years of experience leading teams at Verizon Enterprise, and at American Bath Group, he leads a customer-focused cultural shift to enable sustainable organic growth via disciplined and systematic customer experience management.

Culture 197

Culture Customer Centricity Customer Journeys Company 197

ClearAction

FEBRUARY 7, 2016

Customer Experience Articles. Customer experience articles. Tools, techniques, and case studies catalyze your customer experience management success. Peruse ClearAction articles, podcasts and webcasts, and ask how these best practices can be customized to your specific needs.

Customer Experience 48

Customer Experience Customer Centricity Employee Engagement Social Media 48

Beyond Philosophy

OCTOBER 6, 2014

Whatever the case is for your organization right now, I can tell you this: The most Customer-centric organizations have quite different answers than the majority of companies. When we look at the answers, we often determine whether a company is more Customer-focused or more product or internally focused.

Customer Experience 154

Customer Experience Net Promoter Score Customer Centricity CEM 154

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? The purpose of any organization is to serve a customer need. Lynn Hunsaker.

Customer Care 66

Customer Care CRM Customer Experience CEM 66

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? The purpose of any organization is to serve a customer need. Lynn Hunsaker.

Customer Care 59

Customer Care CRM Customer Experience CEM 59