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5 Customer Journey Mapping Mistakes that Lead You Nowhere

Experience Investigators by 360Connext

That’s why customer journey mapping is such an inviting idea. When we map out the actual journey our customers take and turn it into a beautiful visual? Beautiful customer journey maps are easy to find. Here are 5 mistakes that make customer journey mapping a waste.

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A Dozen Crazy Customer Touchpoints Translated

Experience Investigators by 360Connext

Does it drive the next best action, or leave them scratching their heads and dropping out of the journey? Mixed message can make their way into signage, marketing materials, online experiences, and countless other touchpoints within every customer journey. Do you have a customer journey map?

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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Customer experience is a new department , focus or strategy and leaders need a resource. Customer Journey Mapping. Customer journey mapping is often strictly defined, but it comes in many forms. Sometimes the mapping is highly detailed and takes many months to complete.

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Connecting with Customers In The Moment: How These Brands Nailed It

Experience Investigators by 360Connext

Neutralizing pain points in the customer journey is essential to providing a good experience. But consider not just what is “wrong” with the experience, but who and where your customers are when they interact with your brand. You don’t need to know the person to make it personal.

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5 Top Customer Service Articles of the Week 9-5-2022

ShepHyken

4 Ways Digital Evolution Has Changed Customers’ Ideas About Patience by Scott Clark. CMSWire) We know that customers expect answers to service inquiries within an hour, and they also expect their online experiences to be convenient and fast, with their questions answered and their goals accomplished.

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Customer Experience Digitization: 7 Strategies to Get The Best Results

Lumoa

As companies interact with digital customers through various channels, from mobile to social, providing a personalized and seamless customer journey for each customer is becoming increasingly important. Reduced customer returns: Trying on products virtually results in more confident purchasing decisions and fewer returns.

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How Visual Transformation Will Revolutionize Customer Service

TechSee

With so much more of our lives online, companies are prioritizing the need to deliver engaging, frustration-free online experiences for their customers. Remote visual engagement platforms can help companies achieve this goal at every point of the customer journey.