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Customer Satisfaction Is the Enemy of Exceptional Customer Service

ShepHyken

Beyond satisfactory – and beyond good – is an exceptional customer service. And, according to Nate Spears, the Chief Operations Officer and Co-Founder of ClearSource, exceptional customer service is anything you do beyond that is better than just good. In other words, it meets basic expectations.

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Are You So Good Your Customers Would Pay You Double?

ShepHyken

The point is that great customer service makes price less relevant. Three out of four people are willing to pay more for “exceptionalcustomer service. And what defines “exceptionalcustomer service? Maybe customers wouldn’t pay double the normal price, but what if they would?