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Why You Should Aspire to Drive Customer Lifetime Value—Not ‘Just’ Upsell Customers

InMoment XI

Cross-selling and upselling have formed the bedrock of brand aspirations for their existing customer base for a long time now. Next, it’s vital to take the long view when looking at your customer relationships. The Customer Lifetime Value Journey.

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5 Simple Steps Retailers Can Take to Build Stronger Relationships with Customers

InMoment XI

As customers seem to shop solely based on the best deal, it can be difficult to build customer loyalty in retail, which leaves many brands wondering if customer loyalty is even worth the effort. A loyal customer is valuable to retailers in a multitude of ways. Read below for our five best tips.

Retail 493
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Strategic Insights: 7 Tips for Understanding Your Market Better

SurveySensum

If you plan to incorporate market research into your business operations and decision-making processes, read below for our seven helpful tips. The process often involves data about potential customers, competitors, and the industry. Keep reading for some useful tips. What is Market Research?

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Guest Post: 6 Best Business Management Tips While Investing in Customer Experience

ShepHyken

However, as the expectations of these consumers rise at speeds that outpace company improvements in this area, it becomes paramount that they satisfy the needs their loyal customer base may have, from product or service satisfaction up through social media connectivity. . Build Customer Experience into your Company Culture.

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Guest Post: 5 Tips to Foster a Customer Community in Your Business

ShepHyken

When you cultivate a customer community, you will create a network of loyal fans who may refer your company to their own business associates, friends, and family members. It is a fantastic way to grow your customer base and enhance your enterprise’s success. Send a Personal Welcome.

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Neil Hoyne, Renowned Customer Analytics Expert and Best-Selling Author to Keynote Optimove’s Connect Conference, March 20-21 in London

Optimove

Renowned customer analytics expert and best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts,” Neil Hoyne, will deliver the keynote address at Optimove Connect titled The Data-Driven Way to Win Customers’ Hearts. Pancras in London.

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5 tips to improve customer retention

Happy or Not

Still, many companies concentrate and invest heavily on acquiring new customers through sales and marketing while paying little attention to their customer retention strategies. How can a company improve customer retention and turn first-timers into loyal?customers? Provide your customers faster time-to-value through?